Search results

This study aims to discover how domain familiarity and language affect the cognitive load and the strategies applied for the evaluation of search engine results pages (SERP).

This study used an experimental research design. The pattern of the experiment was based upon repeated measures design. Each student was given four SERPs varying in two dimensions: language and content. The criteria of students to decide on the three best links within the SERP, the reasoning behind their selection, and their perceived cognitive load of the given task were the repeated measures collected from each participant.

The evaluation criteria changed according to the language and task type. The cognitive load was reported higher when the content was presented in English or when the content was academic. Regarding the search strategies, a majority of students trusted familiar sources or relied on keywords they found in the short description of the links. A qualitative analysis showed that students can be grouped into different types according to the reasons they stated for their choices. Source seeker, keyword seeker and specific information seeker were the most common types observed.

This study has an international scope with regard to data collection. Moreover, the tasks and findings contribute to the literature on information literacy.

This study aims to identify user perception of different qualities of optical character recognition (OCR) in texts. The purpose of this paper is to study the effect of different quality OCR on users' subjective perception through an interactive information retrieval task with a collection of one digitized historical Finnish newspaper.

This study is based on the simulated work task model used in interactive information retrieval. Thirty-two users made searches to an article collection of Finnish newspaper Uusi Suometar 1869–1918 which consists of ca. 1.45 million autosegmented articles. The article search database had two versions of each article with different quality OCR. Each user performed six pre-formulated and six self-formulated short queries and evaluated subjectively the top 10 results using a graded relevance scale of 0–3. Users were not informed about the OCR quality differences of the otherwise identical articles.

The main result of the study is that improved OCR quality affects subjective user perception of historical newspaper articles positively: higher relevance scores are given to better-quality texts.

To the best of the authors’ knowledge, this simulated interactive work task experiment is the first one showing empirically that users' subjective relevance assessments are affected by a change in the quality of an optically read text.

This study develops an empirical framework to address how large third-party sellers (TPSs) can apply customer acquisition strategies to improve their performance in consumers’ person-goods matching process and how the platform firm’s similar strategies moderate the effects of TPSs’ strategies.

Using data collected from the top ten TPSs from a Chinese e-commerce platform, the fixed effect model is used to validate the conceptual model and hypotheses.

The study results show that both market detection strategy and matching optimization strategy can help large TPSs improve their sales performance. Moreover, the similar market detection strategy applied by the platform firm weakens the effect of large TPSs’ customer acquisition strategies, while the similar matching optimization strategy applied by the platform firm strengthens the effect of large TPSs’ customer acquisition strategies.

This study provides firsthand evidence on the performance of large TPSs’ and the platform firm’s strategies. It demonstrates the effectiveness of large TPSs’ market detection strategy and matching optimization strategy, which can be adopted to meet consumers’ search and evaluation motivations in their person-goods matching process respectively. Moreover, it identifies the role of platform firms by showing the moderating effect of similar strategies adopted by the platform firm on the effect of large TPSs’ customer acquisition strategies.

Cross-app interactive search has become the new normal, but the characteristics of their tactic transitions are still unclear. This study investigated the transitions of daily search tactics during the cross-app interaction search process.

In total, 204 young participants' impressive cross-app search experiences in real daily situations were collected. The search tactics and tactic transition sequences in their search process were obtained by open coding. Statistical analysis and sequence analysis were used to analyze the frequently applied tactics, the frequency and probability of tactic transitions and the tactic transition sequences representing characteristics of tactic transitions occurring at the beginning, middle and ending phases. 

Creating the search statement (Creat), evaluating search results (EvalR), evaluating an individual item (EvalI) and keeping a record (Rec) were the most frequently applied tactics. The frequency and probability of transitions differed significantly between different tactic types. “Creat? EvalR? EvalI? Rec” is the typical path; Initiate the search in various ways and modifying the search statement were highlighted at the beginning phase; iteratively creating the search statement is highlighted in the middle phase; Moreover, utilization and feedback of information are highlighted at the ending phase. 

The present study shed new light on tactic transitions in the cross-app interactive environment to explore information search behaviour. The findings of this work provide targeted suggestions for optimizing APP query, browsing and monitoring systems.

Recent studies on search-as-learning (SAL) have recognized the significance of identifying users' learning needs as they evolve for acquiring knowledge during the search process. In this study, the authors clarify the extent to which search behaviors reflect the learning outcome and foster the users' knowledge of Chinese art.

The authors conducted an exploratory-sequential mixed-methods approach using simulated work task situations to collect empirical data. The authors used two types of simulated learning tasks for topics related to painting and antique knowledge. A lot of 25 users participated in this evaluation of digital archives (DAs) at the National Palace Museum (NPM) in Taiwan. For each set of topics, a close-ended task related to lower-level learning goals and an open-ended task related to higher-level learning goals.

The learning criteria reflect changes in the users' knowledge structure, revealing the SAL process. Furthermore, users achieved better task performance on the higher-level creative-learning task, which suggests that they met more learning criteria, exhibited a greater variety of search patterns when exploring the topics via interaction with various sources. Finally, there is a close relationship between creative-learning tasks, prior knowledge, keyword search actions and learning outcomes.

The authors discuss implications with respect to the design of DAs in practice and contributions to the body of SAL knowledge in DAs of online museums. For future reference, the authors provide implications for the development of learning measures from the perspective of user search behavior with associated learning outcomes in the context of DAs.

Accurate information is the basis for well-informed decision-making, which is particularly challenging in the dynamic reality of a pandemic. Search engines are a major gateway for obtaining information, yet little is known about the quality and scientific accuracy of information answering conspiracy-related queries about COVID-19, especially outside of English-speaking countries and languages.

The authors conducted an algorithmic audit of Google Search, emulating search queries about COVID-19 conspiracy theories in 10 different locations and four languages (English, Arabic, Russian, and Hebrew) and used content analysis by native language speakers to examine the quality of the available information.

Searching the same conspiracies in different languages led to fundamentally different results. English had the largest share of 52% high-quality scientific information. The average quality score of the English-language results was significantly higher than in Russian and Arabic. Non-English languages had a considerably higher percentage of conspiracy-supporting content. In Russian, nearly 40% of the results supported conspiracies compared to 18% in English.

This study’s findings highlight structural differences that significantly limit access to high-quality, balanced, and accurate information about the pandemic, despite its existence on the Internet in another language. Addressing these gaps has the potential to improve individual decision-making collective outcomes for non-English societies.

This study aims to develop and test a browser extension as a scaffolding tool to guide learners about evaluating online sources.

In total, 129 undergraduate students participated in this experimental study. Both groups completed two Web searching tasks, but the experimental group used a browser extension.

The results indicated that there are significant differences between groups in terms of the number of accurate sources and visited sites. There were no differences neither in the success status nor the access time. The browser extension guidance affected certain search parameters, but this effect seemed to be diminished in accordance with students’ cognitive abilities as well as their digital literacy levels.

The participants were from a vocational school, so any other study with different participants might reveal different findings.

The browser extension is convenient to be used with regards to interface and instructions. It can serve as a self-training tool with small changes in the code. The intervals and types of messages can be customized in line with the users’ needs.

The approach used in this study can contribute to the dissemination of misleading information on the Web. People of any age can use and benefit from this approach via a simple extension.

The extension can serve as a fundamental framework for the construction of adaptive or smart extensions. As this study revealed the importance of both cognitive abilities and digital literacy levels, the extension can be enriched with the inclusion of cognitive scaffolding.

The purpose of this study was to explore the relationship between entrepreneurial passion for founding firms (EPFF) and persistence in venture start-ups and to examine the mediating role of searching and scanning alertness, association and connection alertness and evaluation and judgment alertness (i.e. entrepreneurial alertness).

Using a three-way parallel mediation involving searching and scanning alertness, association and connection alertness and evaluation and judgment alertness, on data from 342 serial entrepreneurs from Nigeria, the authors examined the influence of EPFF on persistence in venture start-ups, through a parallel mediation involving searching and scanning alertness, association and connection alertness and evaluation and judgment alertness.

The authors find that EPFF was not significantly related (positive) to persistence in venture start-ups, but that searching and scanning alertness, association and connection alertness and evaluation and judgment alertness mediated the path through which EPFF impacts persistence in venture start-ups. Thus, entrepreneurial alertness is relevant in explaining the relationship between EPFF and persistence in venture start-ups in Nigeria.

The findings of this study highlight the relevance of EPFF and alertness in explaining persistence in venture start-ups in Nigeria.

User feedback inferred from the user's search-time behavior could improve the learning to rank (L2R) algorithms. Click models (CMs) present probabilistic frameworks for describing and predicting the user's clicks during search sessions. Most of these CMs are based on common assumptions such as Attractiveness, Examination and User Satisfaction. CMs usually consider the Attractiveness and Examination as pre- and post-estimators of the actual relevance. They also assume that User Satisfaction is a function of the actual relevance. This paper extends the authors' previous work by building a reinforcement learning (RL) model to predict the relevance. The Attractiveness, Examination and User Satisfaction are estimated using a limited number of the features of the utilized benchmark data set and then they are incorporated in the construction of an RL agent. The proposed RL model learns to predict the relevance label of documents with respect to a given query more effectively than the baseline RL models for those data sets.

In this paper, User Satisfaction is used as an indication of the relevance level of a query to a document. User Satisfaction itself is estimated through Attractiveness and Examination, and in turn, Attractiveness and Examination are calculated by the random forest algorithm. In this process, only a small subset of top information retrieval (IR) features are used, which are selected based on their mean average precision and normalized discounted cumulative gain values. Based on the authors' observations, the multiplication of the Attractiveness and Examination values of a given query–document pair closely approximates the User Satisfaction and hence the relevance level. Besides, an RL model is designed in such a way that the current state of the RL agent is determined by discretization of the estimated Attractiveness and Examination values. In this way, each query–document pair would be mapped into a specific state based on its Attractiveness and Examination values. Then, based on the reward function, the RL agent would try to choose an action (relevance label) which maximizes the received reward in its current state. Using temporal difference (TD) learning algorithms, such as Q-learning and SARSA, the learning agent gradually learns to identify an appropriate relevance label in each state. The reward that is used in the RL agent is proportional to the difference between the User Satisfaction and the selected action.

Experimental results on MSLR-WEB10K and WCL2R benchmark data sets demonstrate that the proposed algorithm, named as SeaRank, outperforms baseline algorithms. Improvement is more noticeable in top-ranked results, which usually receive more attention from users.

This research provides a mapping from IR features to the CM features and thereafter utilizes these newly generated features to build an RL model. This RL model is proposed with the definition of the states, actions and reward function. By applying TD learning algorithms, such as the Q-learning and SARSA, within several learning episodes, the RL agent would be able to learn how to choose the most appropriate relevance label for a given pair of query–document.

Establishing and developing digital science and education evaluation platforms (DSEEPs) have several practical implications for the development of China's science, technology and education. Identifying and analyzing the key factors influencing DSEEP user experience (UX) can improve the users' willingness to use the platform and effectively promote its sustainable development.

First, a literature survey, a five-element model of UX and semi-structured interviews were used in this study to develop a DSEEP UX-influencing factor model, which included five dimensions and 22 influencing factors. Second, the model validity was verified using questionnaire data. Finally, the key influencing factors were identified and analyzed using a fuzzy decision-making trial and evaluation laboratory (fuzzy-DEMATEL) method.

Fourteen influencing factors, including diverse information forms and comprehensive information content, are crucial for the DSEEP UX. Its optimization path is “‘Function Services’ → ‘Information Resources’ → ‘Interaction Design’ → ‘Interface Design’ and ‘Visual Design’.” In this regard, platform managers can take the following measures to optimize UX: strengthening functional services, improving information resources, enhancing the interactive experience and considering interface effects.

This study uses a combination of qualitative and quantitative research methods to determine the key influencing factors and optimization path of DSEEP UX. Optimization suggestions for UX are proposed from the perspective of platform managers, who provide an effective theoretical reference for innovating and developing a DSEEP.