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With the increase in uncertainty around the globe, an intensifying interest is seen in Economic Policy Uncertainty (EPU) as a topic of research. Researchers worldwide understand the significance of the impact of EPU on the country's development. EPU has a far-reaching impact as uncertainty shocks in one part of the world resonate worldwide due to the level of interconnectivity, globalization and quick communication. In order to facilitate these researchers, this study presents a bibliometric analysis of the existing research in this field using VOS viewer software, by consolidating all the studies from Scopus indexed journal articles, conference proceedings and review papers published in English language from 2006 to 2022. Bibliometric analysis on EPU has rarely been performed. The analysis identifies the publication trends, journal-wise citation, most influential authors, countries, institutions, keyword co-occurrence and authors of different countries who have collaborated for the research in the field. Finally, 1,055 papers were used for bibliometric analysis. The findings depicted that the most cited article on EPU is ‘Measuring economic policy uncertainty’ by Baker et al. (2016) and the most prolific author appears to be Rangan Gupta from University of Pretoria which as an institution also has the maximum publications on this topic. The Journal Finance Research Letters has published the greatest number of researches on EPU. This chapter also summarizes the limitations of the study along with new areas of research.

The need for an efficient enterprise risk management (ERM) has never been greater than today when organisations face complex and interconnected risks targeting their business models. Macroeconomics and geopolitical uncertainties, digital transformations of industries and sectors, cybersecurity, and climate change, among other trends, present significant uncertainties. This article aims to analyse the scientific papers on research specific to ERM and review the links between the researched area and market or corporate governance topics. Risk management is underdeveloped in many organisations; the current standard for risk management is a reactive approach. It is usually treated in isolation rather than as a core competency and a strategic asset. As a result, risk management processes are ineffective and seen as adding value to decision-making and responding to uncertainties. Based on the literature, the scope is to set up the framework for future research on ERM by building a bibliometric analysis and examining articles collected from the Web of Science Core Collection database. The study identified the essential research on this topic based on the citations of the papers and the author’s countries with the highest number of publications and citations. VOSviewer software analysed the ERM system based on keywords, citations, geographical distribution, and authorships. The research proves a strong connection between the ERM and corporate governance topics considering the stage where most countries are regarding this subject.

Using a GED-GARCH model to estimate monthly data from January 1990 to February 2022, we test whether gold acts as a hedge or safe haven asset in 10 countries. With a downturn of the stock market, gold can be viewed as a hedge and safe haven asset in the G7 countries. In the case of inflation, gold acts as a hedge and safe haven asset in the United States, United Kingdom, Canada, China, and Indonesia. For currency depreciation, oil price shock, economic policy uncertainty, and US volatility spillover, evidence finds that gold acts as a hedge and safe haven for all countries.

This paper explores how key insights from highly cited and well-used frameworks that describe the strategies and structures of MNCs are reflected in the international configurations of US MNCs. After reviewing existing frameworks that highlight different MNC choices regarding the integration, responsiveness, and dispersion of firm value chain activities, I perform a cluster analysis on a comprehensive and confidential database of US MNCs. The results reveal five configurations which both support the importance of key insights from existing frameworks while at the same time highlighting underexplored configuration characteristics, like the low levels of integration in US MNCs, the global sourcing arrangements for accessing foreign inputs and distribution, different approaches to regional expansion, and the limited geographic expansion of US MNCs pursuing product diversification. I argue that these underexplored characteristics suggest directions for future research to better reflect the international configuration choices of MNCs.

The market-based approach to catering for the poor mainly focusses on companies making profits while helping the poor enhance their lives. This concept presented the possibility of there being a ‘fortune’ to make at the Bottom of the Pyramid (BoP) market that was an opportunity for both businesses and consumers. The notion of the BoP market has been widely studied using urban and rural contexts as distinct classifications; yet many argue that the opportunity does not in fact exist in the rural BoP markets. In this chapter the authors examine the prospects in the rural BoP in Sri Lanka through a qualitative study using insights provided by industry practitioners who operate at the BoP level. Findings show that a large percentage of the income of multinational companies is derived from rural BoP markets. Compared to the urban sector, the rural BoP market indicates relatively higher disposable income and is viewed as an attractive market segment by industry practitioners. The findings also show that rural BoP people have more resources and skills than their urban counterparts, although the former commonly have lower levels of education. Moreover, the youth segment in both the urban and rural BoP markets was found to heavily consume social media. The authors conclude their discussion by providing several key proposals for organisations looking to seize opportunities in this market.

Purpose: Provide insights on how social entrepreneurship (SE) knowledge can be more effectively generated by universities through the entrepreneurial creation and effective management of a knowledge network centered on international collaborative research; illuminate how one such network has enabled Latin American researchers to advance the knowledge and practice frontiers in the hemisphere and globally. Methodology/Approach: Retrospective analysis of the two-decade evolution of the Social Enterprise Knowledge Network, a pioneering international research collaboration (IRC) of Ibero-American management schools. Findings: Documents factors and dynamics enabling the successful creation and operation of international knowledge networks. Analyzes the key mechanisms for capturing synergies in collaborative research. Identifies specific effectiveness determinants for successfully operating an international social enterprise knowledge generation network. Identifies multiple impacts of a knowledge generation network. Research Implications: Advances understanding of IRCs. Provides a model for assessing knowledge network multiple impacts. Identifies a series of future research opportunities and needs. Practical Implications: Provides operational guidance for researchers developing or operating collaborative international knowledge networks. Social Implications: Reveals the value of collaboration in international research and factors that contribute to effective collaboration. Originality/Value: Provides unique retrospective study of an IRC network operated by developing country schools of management. Expands the scope of recent comparative research on SE education to include a set of countries in Ibero-America. Documents an approach to assessing the impacts of a knowledge network. Identifies important areas for advancing future social enterprise research and teaching.

The purpose of this paper is to describe the interactions between accounting and marketing activities in a Taiwanese telecommunication firm by demonstrating the dramatic impact that improved costing methods had on the firm’s customer portfolio management activities and consequently on the firm’s bottom line.

The paper presents a case study of a firm in the highly competitive telecommunications industry in Taiwan. The case study was constructed by interviewing key individuals within the organization over an extended period and supplementing those reports with an analysis of internal company documents.

The firm dramatically increased profitability through the integration of activity-based costing into their customer portfolio framework requiring marketing and accounting functions to work closely together. In this rapidly evolving market, cost allocation and customer portfolio management are indispensable. Identifying accurate costs and keeping key customers is a critical issue for the case company. While theoretically the approach is simple, in practice considerable hurdles needed to be overcome.

While considerable literature suggests that customer profitability drives the management of an organization’s customer portfolio, critical to the success of such an endeavor is the accurate calculation and allocation of costs to individual customers. As an interdisciplinary study, this paper provides insights for both accounting and marketing highlighting their reliance on each other in a sound firm. The results of this paper will serve as a supplement to past customer portfolio management research as well as a reference for any firm seeking to enhance their approach to portfolio management.