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Agency is inherently an institution and involves dynamic socio-cultural processes that facilitate development. This paper is written in three parts. The purpose in Part 1 was to represent agency theory as an institutional theory, and consideration was made of the relationship between development, growth and globalisation. In Part 2, the purpose was to explore development with respect to the political context, explaining in terms of culture under what conditions political groups may come to power. Using political frames intended to define their nature and realities, they seek to attract agents in their political sphere to gain administrative power. In this Part 3, the purpose of this paper is to model, using cybernetic agency theory, the nature of development and reduction to instrumentality.

Development theory is a multidisciplinary field in which research and theories are clustered together and set within an adaptive institutional activity system framework. An adaptive activity system has a plural membership of agents represented by agency. In Parts 1 and 2 of this paper, agency was shown to have an institutional basis. Activity system development was also explained as a process of institutional evolution, and its potential was shown to provide power acquisition in a political landscape by competitive political frames which vie for support in a place of potentially susceptible agents. Here in Part 3, agency theory will be used to model the dynamic relationships between political frames and the agents that they wish to attract by projecting both cognitive and emotional structures, this enabling the anticipation of behaviour.

These relate to the three parts of the paper taken together. Agency is an evolutionary institutional system that can represent socio-political development. A model for political development has been created that identifies the conditions under which formal political groups are able to promote frames of policy to attract support from autonomous agents that constitute the membership of the activity system, and hence gain agency status. On the way to this, it connects Bauman’s theory of liquid modernity to Sorokin’s theory of socio-cultural dynamics and cultural stability. One result is the notion of liquid development, an unstable condition of development in adaptive activity systems. Agency theory can usefully explain detailed changes in agency, the relationships between agency agents, and interactions between agencies, this embracing institutional processes.

The implication of this research is that it will allow empirical methods to be used that potentially enables political outcomes in complex socio-political environments to be anticipated, given additional appropriate measurement criteria.

The synergy of agency and institutional theories to explain the process of development is new, as is its application to the political development process in a political landscape. As part of this synergistic process, it has been shown how Bauman’s concept of liquidity relates to Sorokin’s ideas of socio-cultural change.

Agency development is inherently a process of institutional evolution. The purpose of this part 2 (of a 3 part) paper is to explore development in the political context, producing a cultural model of political development as institutional evolution, explaining how political groups may come to power culturally. This requires a detailed examination of culture and cultural change, and a study of strategic political frames that define political groups seeking support for political power from agents in a political sphere. During cultural instabilities or social crises, frames may become cynical and embrace liquid persuasion and hence populism.

A cultural model for political development is created involving three variables (emotional climate, cultural order and compliance). This enables cultural comparison of different political groups. Strategic political frames are examined to understand how those vying for agency power may attract support from agents in the activity system. Liquid frames are also explored to understand the cynical nature of populism and its contribution to institutional devolution.

A political development theory result that identifies the conditions under which formal political groups can promote frames that may attract support from agents from who they require support to gain agency power status. A model is produced for political development. It explains populism as a thin ideology with a collectivist orientation that uses liquid framing, and it introduces its individualist counterpart, political synergism.

The implication of this research is that it will allow empirical methods to be used that potentially enable political outcomes in complex political environments to be anticipated, given additional appropriate measurement criteria.

Linking agency and institutional theory to explain the process of development is new, as is its application to the political development process in a political landscape. As part of this linkage, it has been shown how Bauman’s concept of liquidity relates to Sorokin’s ideas of socio-cultural change.

This study provides insights into the external powers that can influence business leaders' communication on sustainability. It shows how the socio-political context manifested in national and transnational policies, regulations and other socio-political events can influence the CEO talk about sustainability.

This study adopts an interpretative and qualitative method of analysis using the lenses of the theoretical concepts of framing and legitimacy, analysing CEOs’ letters from 10 multinational industrial companies based in Sweden, over the period of 2008–2019.

The results show that various discourses of sustainability, emerging from policies and regulatory initiatives, socio-political events and civil society activism, are reflected in the ways CEOs frame sustainability over time. This article reveals that CEOs not only lead the discourse of profitable sustainability, but they also slowly adapt their sustainability talk to other discourses led by the policymakers, regulators and civil society. This pattern of a slow adaptation is especially visible in a period characterised by increased discourses of climate urgency and regulations related to social and environmental sustainability.

The theoretical frame is built by integrating the concepts of legitimacy and framing. Appreciating dynamic notions of legitimacy and framing, the study suggests a novel view of reporting as a film series, presenting many frames of sustainability over time. It helps the study to conceptualise CEO framing of sustainability as adaptive framing. This study suggests using a dynamic notion of adaptive framing in future longitudinal studies of corporate- and accounting communication.

The results show that policymakers, regulators and civil society, through their initiatives, influence the CEOs' framing of sustainability. It is thus important for regulators to substantiate sustainability-related discourses and develop conceptual tools and language of social and environmental sustainability that can lead CEO framing more effectively.

The study engages with Goffman's notion of dynamic framing. Dynamic framing suggests a novel view of reporting as a film series, presenting many frames of sustainability over time and conceptualises CEO framing of sustainability as adaptive framing.

The purpose of this paper is to offer greater insight in the role of blogs in the creation of a more transparent news media system and a more democratic political reality.

Framing theory is employed as a conceptual tool to re‐interpret existing evidence of the performance of news blogs during situations of political conflict and war. A theoretical analysis is developed setting out the premises of the challenge that blogs can pose to the framing of conflict by mainstream media. The analysis incorporates empirical examples of reporting conflict and war in the blogosphere. Finally, with the aid of international relations theories, the role of blogs is evaluated in terms of the political transparency and accountability they could offer during conflict and war.

The analysis demonstrated that by promoting alternative and progressive voices, blogs have the capacity to shift the power over framing away from the usual sources in the news reporting of political conflict and turn the media system into a greater constraining factor for governments than even before.

The paper presents a novel approach to the interaction between blogs and mainstream media by combining theories from the disciplines of communications and international relations. The analysis generated a hypothesis that can be empirically assessed with the investigation of the framing output of influential news blogs and mainstream news media during political conflict and war.

Social movement scholarship points to the significance of collective identity in social movement emergence. This chapter examines the relationship between structural identities, such as race, gender, and sexuality, and the collective identity of student activist conferences in order to analyze how groups succeed or fail at engaging difference. Utilizing ethnographic participant observation at two student activist conferences – one of majority Black students and the other of majority white male students – this chapter employs an intersectional framework in analyzing the resonance of organizational collective action frames. This chapter finds that cultural resonance, frame centrality, and experiential commensurability are all important factors in engaging difference, and that the utilization of political intersectionality in framing may shape frame resonance. This framework that applies intersectionality to framing contributes to social movement analysis by recognizing how structural identities shape collective identity and group mobilization.