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1 – 3 of 3Opeyemi Femi-Oladunni, Pablo Ruiz-Palomino and Israel Roberto Pérez Jiménez
This study aims to identify how Spanish consumers’ extrinsic preferences for food have evolved by examining the extant literature on food preferences in Spain, focusing on…
Abstract
Purpose
This study aims to identify how Spanish consumers’ extrinsic preferences for food have evolved by examining the extant literature on food preferences in Spain, focusing on food-related attributes and food-related values.
Design/methodology/approach
This study is based on a synthetic review of the extant academic literature on Spanish consumer preferences for food-related attributes and food-related values from the mid-20th to the 21st century. This study uses key economic and social milestones that are most likely to influence food value chain actors to show how consumer preferences have evolved over the study period.
Findings
Spanish consumer food attribute preferences expanded as the food sector of the nation continued to grow, and value preferences showed a similar pattern from the mid-20th to the 21st century. The drivers of these preferences were trust, lifestyle, education (campaigns), sociodemographic factors and purchasing power.
Originality/value
Evaluating the extant literature’s contribution to consumer preferences for food-related attributes and values is important because it can aid in understanding the hierarchy and variety of consumers’ food preferences as well as the factors that drive these preferences. To the best of the authors’ knowledge, this study is the first to explore how Spanish consumer preferences evolved between the mid-20th and 21st centuries.
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Célia Santos, Arnaldo Coelho and Alzira Maria Ascensão Marques
This study investigates the impact of supplier greenwashing on client sustainability, focusing on environmental, social and economic dimensions. It also emphasizes the mediating…
Abstract
Purpose
This study investigates the impact of supplier greenwashing on client sustainability, focusing on environmental, social and economic dimensions. It also emphasizes the mediating roles of information sharing and green trust in this relationship. By applying signalling theory, the research aims to deepen our understanding of the repercussions of greenwashing in interfirm relationships and identify potential mitigating or amplifying factors.
Design/methodology/approach
A sample of 312 companies were analysed using a structural equation model implemented with Analysis of Moment Structures (AMOS).
Findings
The study reveals that greenwashing negatively affects sustainability both directly and indirectly. Trust and information sharing emerge as crucial mediators in this dynamic, shedding light on the intricate interplay between greenwashing and sustainability.
Originality/value
This research contributes novelty by comprehensively examining the effects of supplier greenwashing practices on client sustainability within interfirm relationships. The application of signalling theory provides a nuanced understanding, highlighting the mediating roles of information sharing and green trust. The study adds valuable insights to the discourse on greenwashing, offering practical implications for businesses navigating sustainability challenges.
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Kate Hogarth, Sumit Lodhia, Amanpreet Kaur and Gerard Stone
This paper aims to explore the extent, nature and communication potential of companies’ use of three popular social media platforms (Facebook, X and LinkedIn) to report on…
Abstract
Purpose
This paper aims to explore the extent, nature and communication potential of companies’ use of three popular social media platforms (Facebook, X and LinkedIn) to report on sustainability.
Design/methodology/approach
Qualitative methodology through the use of the netnography approach was adopted to evaluate the use of social media for sustainability communication by the Top 50 ASX companies. Content analysis of all company posts determined those with social and environmental content. A thematic analysis was performed using the global reporting initiative (GRI) framework to examine the nature of the reporting. The media richness framework was used to measure the communication potential of the social media platforms for sustainability communication.
Findings
The results indicated that the extent of sustainability posts on social media represented less than 20% of total social media posts. The nature of posts by the Top 50 ASX companies was higher on social issues than on environmental issues, which is contradictory to many previous studies. The study also found that while the social media platforms afforded high levels of media richness, most companies failed to exploit the platforms’ full potential to disseminate sustainability information.
Research limitations/implications
This work provides both empirical and theoretical contributions to the ongoing debate concerning the use of social media for sustainability communication. The paper extends Lodhia et al.’s (2020) study of social media use for legitimation purposes and adapts Lodhia’s (2004) media richness framework to social media for sustainability reporting. It adds empirical insights into social media’s communication potential and value for communicating sustainability information.
Practical implications
The extent and nature to which organisations use social media to disclose their sustainability performance has significant practical implications for a variety of stakeholders. The results reveal to these stakeholders and the companies themselves the level of utilisation of social media along with the potential that can be harnessed. These results can potentially improve the quantity, timeliness and usability of sustainability reporting using social media platforms.
Social implications
The study provides valuable evidence to increase understanding of the sustainability social media communication landscape, which organisations can potentially leverage to communicate their messages. Additionally, sustainability awareness is increased across various demographics by disseminating sustainability information to the wider public. This study will assist policy-setters in developing guidance for using social media for sustainability reporting.
Originality/value
This study extends existing literature, particularly the Lodhia et al. (2020) study, which has primarily focused on examining sustainability content in the media with limited exploration of the communication potential of social media platforms to communicate sustainability content.
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