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Book part
Publication date: 26 January 2023

Sanil S. Hishan and Jinu Oonnoonny

This case discusses the issue and challenges faced by MoveInSync during the COVID-19 pandemic lockdown and its Corporate Social Responsibility (CSR) initiative that contributed to…

Abstract

This case discusses the issue and challenges faced by MoveInSync during the COVID-19 pandemic lockdown and its Corporate Social Responsibility (CSR) initiative that contributed to the employees’ wellbeing. India was significantly hit by the pandemic and the impact has been severe. The corporate sector of India irrespective of the company size has worked for hand in hand with the government to contribute to handling the pandemic. One such company is MoveInSync which offers transport and security operations to enhance employee commute space. Despite the COVID-19 pandemic severely impacting their business operations, MoveInSync continued its CSR effort to help the needy and cared for its own employees.

Details

Sustainability and Social Marketing Issues in Asia
Type: Book
ISBN: 978-1-80071-845-6

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Content available
Book part
Publication date: 26 January 2023

Abstract

Details

Sustainability and Social Marketing Issues in Asia
Type: Book
ISBN: 978-1-80071-845-6

Content available
Book part
Publication date: 26 January 2023

Abstract

Details

Sustainability and Social Marketing Issues in Asia
Type: Book
ISBN: 978-1-80071-845-6

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