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This study aims to examine the “external effect” of a migrated star player on their domestic sport industries. By exploring the new aspect of star power, this study provides important insight and critical implication to many relevant stakeholders in the professional sports league. Particularly, this is critical under the recent circumstance where the globalization of sports products becomes the central strategic issue of the world-class leagues.

In this paper, the external effect of star players migrated from three Asian leagues (Japan, Korea and Taiwan) to Major League Baseball in the USA, the world-class baseball league, on their domestic league attendance demand was empirically investigated. For the analysis, comprehensive historical data from various reliable sources from each league were collected.

The findings of the paper strongly support the external effect of migrated stars significantly existing in all the three leagues. The effect is consistent across various measurements of migrated star players. More interestingly, the effect was found to be mixed across different leagues; for example, migrated star players increases in domestic league attendance in Japan, while it decreases in Korea and Taiwan. This indicates that the external effect of migrated star players depends on the characteristics of the domestic leagues. In addition, it was found that the external effect was substantial enough to compare to the effect of major demand drivers such as team winning, competitive balance and star power. For managerial implications, this study also provides revenue projections induced by the impact of migrated star players.

This study opens a new chapter related to star power topic and immediately calls for future studies regarding this external effect, particularly, theoretical and behavioral approaches.

This is the second in Richard Poynder's series of articles about different host services' efforts to reach fresh users. The first, on FT PROFILE, appeared in Online Review Vol. 16 No. 3. This article now looks at DATA‐STAR.

Reports of human trafficking within the football industry have become a topic of academic, political and media concern. The movement of and trade in aspirant young (male) footballers from West Africa to Europe, and more recently to Asia, dominates these accounts. The paper aims to discuss these issues.

This paper provides an overview of scholarship on this topic, with a specific focus on exploring how this form of human trafficking intersects with the broader debates over children’s rights in the context of exploitation tied to the irregular forms of migration.

The paper illustrates how popular narratives associated with the trafficking of young West African footballers mimic stereotypical portrayals of child trafficking, which have implications for the solutions put forward. It is argued that popular representations of football-related child trafficking are problematic for several reasons, but two are emphasised here. First, they perpetuate a perception that the mobility of young African footballers entails a deviant form of agency in need of fixing, while simultaneously disassociating the desire to migrate from the broader social structures that need to be addressed. Second, and relatedly, they result in regulations and policy solutions that are inadvertently reductive and often at odds with the best interests of the children they seek to protect.

This an original study of the narratives associated with the trafficking of young West African footballers and those of child trafficking.

The purpose of this paper is to analyse the structure of knowledge networks and the geographical patterns of knowledge networking in mature industrial clusters. To such end, it is assumed that proximity is not really what matters in innovation, but rather the embeddedness of firms into localised networks, enhancing collective learning and knowledge diffusion.

The research is contextualized in the footwear industry and applies the microeconomics of innovation (grounded in the resource based view and social capital approach) and industrial clusters/districts as theoretical frameworks. Methodologically, the paper adopts an exploratory perspective and employs a qualitative approach to conduct a cross‐case analysis of the Leon‐Guanajuato cluster (Mexico) and the Vinalopo cluster (Spain).

Firstly, this paper endorses recent research trends suggesting that knowledge is unevenly and selectively distributed among clustered firms. Secondly, it evidences how internal resources determine a firm's access to valuable repositories of knowledge. Thirdly, key knowledge players are usually involved in extra‐clusters networking, indicating that mere reliance on localized knowledge may result in declining trajectories.

Because the case study approach and qualitative methodologies are used, readers are advised not to generalize the findings. The research on the subject matter is offered as a means to substantiate or refute the latest research premises, and provide evidence on the selected clusters.

This paper shows how knowledge networks differ depending on geographical specific characteristics and the resources of the main players. Managers‐owners should be conscious that being close to one another is not enough. It should be combined with both solid internal resources and access to repositories of knowledge outside the cluster. Policy makers should prepare customized public programs based on the particular structure of each cluster.

Explores the myth of talent portability and offers implications for human resources.

Summarizes the research on whether star performance can be maintained when performers move to new firms.

Advances the view that performance is largely dependent upon organizational context and, as such, does not transfer to new firms as well as is hoped.

Reasons that organizations should focus on developing talent internally while also taking steps to retain that talent.

Reveals how organizations – and so, indirectly, society as a whole – can benefit to the maximum from their top talent.

Contends that organizations should abandon recruiting as a primary strategy for acquiring talent. Shows human‐resource managers how to leverage this research to develop and retain talent.

Sports marketing and sponsorship research is located at the intersection of behavioral and design research, which means that it analyzes the current world and shapes a future world. This dual focus poses challenges for formulating and testing theories of sports marketing.

This article develops criteria for categorizing theoretical concepts as either behavioral or formed as different ways of expressing ideas of sports marketing research. It emphasizes the need for clear concept categorization for proper operationalization and applies these criteria to selected theoretical concepts of sports marketing and sponsorship research.

The study defines three criteria to categorize theoretical concepts, namely (1) the guiding idea of research, (2) the role of observed variables, and (3) the relationship among observed variables. Applying these criteria to concepts of sports marketing research manifests the relevance of categorizing theoretical concepts as either behavioral or formed to operationalize concepts correctly.

This study is the first in sports marketing to clearly categorize theoretical concepts as either behavioral or formed, and to formulate guidelines on how to differentiate behavioral concepts from formed concepts.

The purpose of this paper is to analyze the relationship between financial and operational performance and the application of two different talent management (TM) models: internal talent development model and external talent capture model. Comparative case studies of the Football Club Barcelona and the Real Madrid Football Club allow drawing a definitive conclusion for TM in companies related to the competitive strategy.

The two TM models are examined via a longitudinal comparative case study analysis: FC Barcelona and Real Madrid CF. Present paper builds on secondary sources: first, the TM properties of the clubs were extracted from academic sources and newspapers; second, data used to analyze the financial performance were derived from SABI database and operational performance was measured as the effectiveness in winning trophies in football championships (data gathered from Union of European Football Associations and International Federation of Football Associations databases).

The case analysis reveals that the two TM models offer equally effective financial and operational performance outcomes. The internal talent development model would be more useful for companies whose competitive advantage is achieved through differentiation through teamwork. However, companies that do not achieve a clear differentiation through teamwork should opt for the external talent capture model.

Talent is one of a company’s most important intangible assets. Although there exists a growing interest among companies as to the best way to TM, practical models on how to manage talent are virtually nonexistent. Comparative case studies from the sports arena allow for the extraction of lessons for companies related to TM and competitive strategy.

The process by which a new shirt sponsorship was struck between SEGA Europe and Arsenal FC is described through a case study. The circumstances leading both organizations to seek out a sponsorship partner are identified. SEGA Europe was preparing to launch its new Dreamcast video console in Europe and wished to create a high-impact marketing program. Arsenal was looking for a company to replace its former shirt sponsor JVC. The case study also provides information about the sponsorship deal, the first 18 months of the partnership, and draws out some some more general lessons.

The sale of Data‐Star. This month's news roundup is dominated by the 1 March announcement that Dialog's parent, Knight‐Ridder, has acquired the SWISS host Data‐Star. Earlier in this issue of Online & CDROM Review, you can read my interview with Dialog's President and other senior personnel involved.