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Online vendors' strategies for reaching the end‐user: DATA‐STAR

Online Review

ISSN: 0309-314X

Article publication date: 1 May 1992

Abstract

This is the second in Richard Poynder's series of articles about different host services' efforts to reach fresh users. The first, on FT PROFILE, appeared in Online Review Vol. 16 No. 3. This article now looks at DATA‐STAR.

Citation

Poynder, R. (1992), "Online vendors' strategies for reaching the end‐user: DATA‐STAR", Online Review, Vol. 16 No. 5, pp. 323-330. https://doi.org/10.1108/eb024410

Publisher

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MCB UP Ltd

Copyright © 1992, MCB UP Limited