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Communication problems between physicians and people with chronic diseases may result from many causes. A brief description of some causes is provided. The focus of this article concerns the information‐seeking patterns of women with multiple sclerosis (MS). A survey method was used to determine whether a woman‘s general orientation to information (monitoring, or actively seeking infor mation; blunting, or turning away from information) or the length of time she had had MS affected her choice of human resource from whom she preferred to receive both medical and non‐medical information on a variety of topics related to multiple sclerosis. Although both monitors and blunters indicated physicians as the preferred source of medical as well as non‐medical information, the results revealed that monitors preferred physicians more often than did blunters. The length of time a woman had had MS was not a major factor affecting her choice of physicians. The use of physicians as a resource for both medical and non‐medical information can contribute to physician frustration which, in turn, can foster physician‐patient communication problems.

Changes in the US healthcare system in the past 20 years have meant increasing pressure on consumers to find their own healthcare information. Their search, amid an ever‐widening array of information resources, has profound implications for library reference services. A recent study of 350 public librarians in Michigan is, to date, the only investigation of librarian practices in health information provision in a large region of the USA. Examines services, queries, problems, librarian training and health collection resources. The findings have special meaning for academic librarians as they delineate their unique role in the health information system and, with public librarians, seek to devise effective means for responsive library service in today’s competitive health information resources environment.

Given the widespread popularity of social media such as Facebook, Twitter and Instagram, understanding consumer-brand engagement behavior within social media is fundamental for retail firms. Yet, little is known about how consumers engage with retail brands through social media. The purpose of this paper is to address this gap and extend previous research by examining factors that influence consumers’ attitudes and intentions to engage with retail brands through Facebook, and ultimately purchase products and services.

This study draws on the theory of reasoned action and the technology acceptance model to develop a model of consumer-brand social media engagement and purchase intentions. Specifically, the model tests the influence of five antecedents of attitude on consumer intentions to engage with retail brands through the brands’ Facebook pages as well as intentions to make purchases through this social media. The hypotheses of the model are tested using structural equation modeling.

The findings provide an understanding of the main drivers of consumer-brand engagement that can lead to purchase intentions. Results show that consumers’ attitudes toward engaging with retail brands through Facebook are influenced by peer communication, compatibility and credibility, and that attitude has a strong influence on intentions toward this behavior. Furthermore, there is a strong relationship between intentions to engage and the likelihood of purchasing through a retail brand’s Facebook page.

This study is cross-sectional and was conducted at a particular point in time. Thus, results are not purported to make any inferences to causal relationships. Further, the measures of intentions to engage are attitudinal and not objective measures. Future longitudinal studies may help avoid this limitation by testing causal relationships.

The study contributes to the important area of consumer engagement with retail brands through social media in ways that may lead to making purchases. Findings can provide retailers with reference points through which to engage their brands with consumers through their Facebook pages in ways that may lead to more direct returns on their investment in social media sites.

Retailers are noticing the power of social media sites as a platform for engaging with consumers and extending this relationship to purchases. However, scant research has addressed this topic. The proposed model and findings of this study can extend prior research.

This chapter explores the role that birdwatching plays in The Archers. It demonstrates some significant similarities between the way that birdwatching is portrayed in present-day Ambridge, and the way it was presented in both fictional and non-fictional literature of the 1940s. These similarities suggest that birdwatching in Ambridge is an activity that tends to perpetuate traditional class and gender divisions. Particularly in terms of gender, this is a surprising discovery, given the many strong female characters in the show, and suggests that cultural assumptions about gender and birdwatching run deep in UK society today. The chapter warns that a failure to recognise these assumptions not only hampers the progress of women who aspire to be taken seriously as ornithologists, but also risks reinforcing dualistic thinking about humans and nature at a time when the environmental crisis makes it more important than ever to recognise the ecological interconnectedness of human and nonhuman worlds. However, the recent development of Kirsty Miller’s storyline, in which she is rediscovering her earlier love of the natural world, not only offers hope of a shift away from this traditional bias but also opens a space for a more nuanced examination of the importance of birds in human–nature relations.

Introduction: Numerous decision-making situations are faced in education where Artificial Intelligence may be prevalent as a decision-making support tool to capture streams of learners’ behaviours.

Purpose: The purpose of the present study is to understand the role of AI in student performance assessment and explore the future role of AI in educational performance assessment.

Scope: The study tries to understand the adaptability of AI in the education sector for supporting the educator in automating assessment. It supports the educator to concentrate on core teaching-learning activities.

Objectives: To understand the AI adaption for educational assessment, the positives and negatives of confidential data collections, and challenges for implementation from the view of various stakeholders.

Methodology: The study is conceptual, and information has been collected from sources comprised of expert interactions, research publications, survey and Industry reports.

Findings: The use of AI in student performance assessment has helped in early predictions for the activities to be adopted by educators. Results of AI evaluations give the data that may be combined and understood to create visuals.

Research Implications: AI-based analytics helps in fast decision-making and adapting the teaching curriculum’s fast-changing industry needs. Students’ abilities, such as participation and resilience, and qualities, such as confidence and drive, may be appraised using AI assessment systems.

Theoretical Implication: Artificial intelligence-based evaluation gives instructors, students, and parents a continuous opinion on how students learn, the help they require, and their progress towards their learning objectives.

In many countries in the Global North, interventions in deprived neighbourhoods have attempted to tackle poverty by spatially deconcentrating it. This has commonly been done through housing restructuring programmes in areas of social housing. Supported by the ‘neighbourhood effects’ thesis, such interventions promote the diversification of housing tenures and housing typologies, based on the idea that a wider mix will result in increased opportunities of interaction across housing tenures and in local social networks becoming more heterogeneous. Using data from interviews, surveys and participant observation in meetings and events organised by local residents in North Peckham, an area in South London which in the 1990s and beginning of 2000s was the site of a large-scale housing restructuring programme, this chapter explores the expectations and experiences of neighbouring of long-term and newer arrival social housing tenants. This chapter shows that their different experiences of the neighbourhood and of physical and social change, as well as their diverging socio-economic characteristics – long-term residents tended to be older and retired while newer residents tended to have more complex needs – highly influenced perceptions of neighbourly relations and the significance attached to them. Despite finding high levels of neighbourly interaction and assistance, it also shows that attitudes and expectations towards neighbours were marked by a sense of nostalgia among long-term social tenants, stigma due to the area’s past and towards newer social tenants and by feelings of alienation due to the perceived residualisation of the social housing tenure and increased housing unaffordability.

This study explores how a small minority of social entrepreneurs break free from third sector constraints to conceive, create and grow non-profit organisations that generate social value at scale in new and innovative ways.

Six narrative case histories of innovative social enterprises were developed based on documents and semi-structured interviews with founders and long serving executives. Data were coded “chrono-processually”, which involves locating thoughts, events and actions in distinct time periods (temporal bracketing) and identifying the processes at work in establishing new social ventures.

This study presents two core findings. First, the paper demonstrates how successful social entrepreneurs draw on their lived experiences, private and professional, in driving the development and implementation of social innovations, which are realised through application of their capabilities as analysts, strategists and resources mobilisers. These capabilities are bolstered by personal legitimacy and by their abilities as storytellers and rhetoricians. Second, the study unravels the complex processes of social entrepreneurship by revealing how sensemaking, theorising, strategizing and sensegiving underpin the core processes of problem specification, the formulation of theories of change, development of new business models and the implementation of social innovations.

The study demonstrates how social entrepreneurs use sensemaking and sensegiving strategies to understand and address complex social problems, revealing how successful social entrepreneurs devise and disseminate social innovations that substantially add value to society and bring about beneficial social change. A novel process-outcome model of social innovation is presented illustrating the interconnections between entrepreneurial cognition and strategic action.

This chapter focuses on the newness of neighbour relations and new scenarios of neighbouring that have emerged in the recently built residential districts of large Russian cities – Moscow and St Petersburg. In the last decades, the scenarios of neighbouring in Russia have undergone significant changes due to the collapse of the Soviet system and the formation of a new sociality. In this situation, new urban districts have become a testing ground where new scenarios of neighbouring have been developed in everyday communication. The study finds that the emerging scenario of neighbouring differs from lifelong Soviet neighbouring with its close personal contacts, as well as from the isolationism of the 1990–2000s, and is based on the management and flexible reconfiguration of neighbour relations. This chapter argues that the newness of urban settings is a special state that influences neighbour relations and leads to enthusiasm for, and intensification of, interaction between neighbours; the invention of new forms of neighbour relations; and the actualisation of neighbour solidarity in a space that is still deficient in other ways. While newness is a state that allows creative forms of sociality to flourish, it is also a limiting state in the way it imposes absence and deficiencies upon residents that requires them to create new, compensatory structures and solidarities.

This case is about Kija Kim, a Korean born founder and CEO of Harvard Design and Mapping Inc. (HDM). Founded in 1988, HDM is a cutting-edge GIS firm with $5 million in revenue and 35 employees in their Cambridge, MA and Washington D.C. offices. Through Kija Kim's leadership, HDM has become a significant niche player in homeland security and disaster relief. The case ends in fall 2005 just after HDM provided Hurricane Katrina mapping support, and Kija is nominated for the SBA Small Business Person of the Year. This case explores the intersection between cultural heritage, leadership effectiveness and organizational behavior. It particularly notes Kija's ability to turn her immigrant female minority status into a business advantage. This strength coupled with her ethos of care and ability to network in all walks of her life contributes to her distinctive and integrated leadership style. Definitions of leadership success and implications for decision making are also highlighted.