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Open Access
Article
Publication date: 13 July 2015

Julia Cottrill, Fernando Letelier, Pablo Andrade Blanco, Henry García, Marcel Chiranov, Yuliya Tkachuk, Tetiana Liubyva, Rachel Crocker, Matthew Vanderwerff, Giedre Cistoviene, Ineta Krauls-Ward, Eugenijus Stratilatovas, Dan Mount, Agniete Kurutyte and Triyono .

The purpose of this paper is to outline the Bill & Melinda Gates Foundation’s Global Libraries (GLs) initiative approach to advocacy and how it informs, guides, and…

5269

Abstract

Purpose

The purpose of this paper is to outline the Bill & Melinda Gates Foundation’s Global Libraries (GLs) initiative approach to advocacy and how it informs, guides, and integrates impact data to support sustainability of GL program results.

Design/methodology/approach

The paper defines advocacy in the context of GL, and explores the GL grant planning process, tools, and collaboration between advocacy and impact specialists. Results are demonstrated through grantee examples that illustrate a variety of approaches to library advocacy using impact data at local, country, and regional levels.

Findings

The paper demonstrates the importance of identifying community needs, designing impact measures to demonstrate how libraries help to address those needs, and the variety of ways impact evidence can be used to effectively advocacy for public libraries. This basic formula can be applied to advocacy efforts ranging from a broad national policy to a small incremental change in perceptions of libraries by local decision makers.

Originality/value

This paper reinforces the essential link between library impact measurement data and successful advocacy.

Details

Performance Measurement and Metrics, vol. 16 no. 2
Type: Research Article
ISSN: 1467-8047

Keywords

Content available
Book part
Publication date: 29 April 2019

Abstract

Details

Supporting Entrepreneurship and Innovation
Type: Book
ISBN: 978-1-78973-206-1

Content available
Article
Publication date: 2 November 2015

Heidi Hanson and Zoe Stewart-Marshall

185

Abstract

Details

Library Hi Tech News, vol. 32 no. 9
Type: Research Article
ISSN: 0741-9058

Content available
Article
Publication date: 4 August 2014

Heidi Hanson and Zoe Stewart-Marshall

1096

Abstract

Details

Library Hi Tech News, vol. 31 no. 6
Type: Research Article
ISSN: 0741-9058

Content available
Article
Publication date: 9 October 2007

Su Cleyle

101

Abstract

Details

The Electronic Library, vol. 25 no. 5
Type: Research Article
ISSN: 0264-0473

Keywords

Content available
Article
Publication date: 1 April 2002

Ann Applebee

280

Abstract

Details

Online Information Review, vol. 26 no. 2
Type: Research Article
ISSN: 1468-4527

Keywords

Content available
Article
Publication date: 1 March 2002

James H. Walther

399

Abstract

Details

The Bottom Line, vol. 15 no. 1
Type: Research Article
ISSN: 0888-045X

Content available
Article
Publication date: 1 February 2000

145

Abstract

Details

Library Hi Tech News, vol. 17 no. 2
Type: Research Article
ISSN: 0741-9058

Content available
Article
Publication date: 1 December 2003

Glen Holt

76

Abstract

Details

The Bottom Line, vol. 16 no. 4
Type: Research Article
ISSN: 0888-045X

Keywords

Content available
Article
Publication date: 7 March 2008

760

Abstract

Details

Library Hi Tech News, vol. 25 no. 2/3
Type: Research Article
ISSN: 0741-9058

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