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Article
Publication date: 2 April 2020

Amparo Kuster-Boluda, Natalia Vila Vila and Ines Kuster

Complaint management is at the heart of customer relationship management. While many studies have analyzed a client’s complaint behavior in business-to-business (B2B…

Abstract

Purpose

Complaint management is at the heart of customer relationship management. While many studies have analyzed a client’s complaint behavior in business-to-business (B2B) relationships, there is a lack of research in the study of complaints by distributors from different countries. The purpose of this paper is to explain the following two main objectives: to analyze if the complaint management strategy of a manufacturer varies depending on the type of international distributor used (indirect exporters, direct exporters and commercial subsidiaries); and to analyze the potential effects of complaint management on the satisfaction and fidelity of distributors and the quantity of complaints that they put.

Design/methodology/approach

A stratified probabilistic sampling method was used, dividing the entire population of distributors of a leading Spanish manufacturer into three different groups. In total, 79 valid responses were obtained as follows: 24 per cent from indirect exporters (organizational commitment Grade 1), 68 per cent from direct exporters (organizational commitment Grade 2) and 8 per cent from commercial subsidiaries (organizational commitment Grade 3). Partial least squares were used to analyze the proposed relationships.

Findings

The results have confirmed that the procedure for resolving the complaint and its length (resolution time) depends on the seriousness of the complaint (the type of complaint). In turn, the resolution of the complaint influences the satisfaction of the vendor and the latter will influence its fidelity. Regarding the number of complaints, those distributors with the highest number of complaints satisfactorily resolved are those who remain loyal to the company. On the contrary, it is not possible to affirm that the type of distribution channel affects the types of complaints that are presented. Different kinds of distributors of the same manufacturer (indirect exporters, direct exporters and commercial subsidiaries) complain equally. In addition, those whose complaints take longer to resolve are not significantly less satisfied. Even more, low-satisfied distributors will present more complaints than the most satisfied ones.

Originality/value

First, this study investigates if different kinds of distributors with different international commitments (indirect exporting, direct exporting and commercial subsidiary) behave differently in terms of claims and complaints. Second, this paper analyzes the role of complaint management in international B2B relations to improve distributors' satisfaction and loyalty; but considering the join impact of three dimensions of a successful complaint management strategy that literature usually has examined separately as follows: what (the type of complaint), how it is resolved (management procedure) and when it is closed (duration).

Details

Journal of Business & Industrial Marketing, vol. 35 no. 11
Type: Research Article
ISSN: 0885-8624

Keywords

Article
Publication date: 1 April 2001

Karin Newman, Uvanney Maylor and Bal Chansarkar

This paper proposes an integrated approach to examining and dealing with the complex issue of nurse recruitment, retention, healthcare quality and patient satisfaction. The paper…

6794

Abstract

This paper proposes an integrated approach to examining and dealing with the complex issue of nurse recruitment, retention, healthcare quality and patient satisfaction. The paper depicts and describes a generic conceptual framework or chain derived from a review of the literature on nurse recruitment and retention, service quality and human resource management. The chain is made up of the following components: NHS and Trust conditions and environment (internal quality) –service capability – nurse satisfaction –nurse retention – quality of patient care – patient satisfaction. The value of the chain is derived from its synthesis and display of the prime constituents or drivers of nurse satisfaction, quality of patient care and satisfaction. From this holistic picture it is possible for both national and local initiatives to be integrated in a mutually reinforcing way in order to achieve improvements in nurse recruitment, retention, quality of care and patient satisfaction.

Details

International Journal of Health Care Quality Assurance, vol. 14 no. 2
Type: Research Article
ISSN: 0952-6862

Keywords

Article
Publication date: 6 June 2008

Mohamad Noorman Masrek, Norhayati Hussin and Norashimawati Tarmuchi

The purpose of the paper is to investigate the status of systems development methodologies (SDM) usage for developing web‐based application in Malaysian organizations. In…

1619

Abstract

Purpose

The purpose of the paper is to investigate the status of systems development methodologies (SDM) usage for developing web‐based application in Malaysian organizations. In addition, it also seeks to investigate the use of techniques and tools for web‐based application development.

Design/methodology/approach

The study employed the use of a cross‐sectional survey method with 200 questionnaires sent to information systems managers. A total of 66 usable questionnaires were returned.

Findings

The use of SDM that are meant for web‐based applications is still very low among Malaysian organizations. The majority of respondents indicated that the SDM being used were adapted on a project basis. Malaysian systems developers were more inclined to use techniques that were much suited for traditional applications. Nevertheless, the use of systems development tools was quite overwhelming. Despite acknowledging the merits of using SDM, respondents also indicated problems associated with their usage.

Research limitations/implications

The number of respondents participated in the study was low and furthermore data were collected employing a cross‐sectional design instead of longitudinal design.

Originality/value

The paper provides empirical evidence regarding the use of SDM, techniques and tools for developing web‐based applications.

Details

Information Management & Computer Security, vol. 16 no. 2
Type: Research Article
ISSN: 0968-5227

Keywords

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