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Open Access
Article
Publication date: 30 July 2021

Thiago Ianatoni Camargo, André Luiz Maranhão de Souza-Leão and Bruno Melo Moura

Fans have been characterized as specialized consumers who often express disagreements with the entertainment industry's decisions, especially when it comes to the original content…

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Abstract

Purpose

Fans have been characterized as specialized consumers who often express disagreements with the entertainment industry's decisions, especially when it comes to the original content of the works that serve as the basis for the development of media products, evidencing a kind of consumer resistance. Under a Foucauldian perspective aligned with the consumer culture theory (CCT), power relations are established in a dynamic of power exercise and resistance to power. Based on this, the authors pose the following research question: how do fans of media products resist the changes made by the entertainment industry in relation to their canons?

Design/methodology/approach

The authors adopted the Foucault's genealogy of power as a method, analyzing the comments posted on the Westeros.Org website, the main discussion forum of fans of A Song of Ice and Fire (ASoIaF) book series and Game of Thrones (GoT) TV series.

Findings

The findings reveal ways of resistance in relation to the adaptation of the media text permeated by an entertainment dispositif, which considers the adaptation legitimate, and a fannish dispositif, which criticizes the way this adaptation was made. However, their empirical categories reveal that they are forged not only from singularities but also from overlaps. The authors conclude, therefore, that this process occurs in an agonist way, in which conflicts are fought as a reciprocal incitement revealing a productive and ethical relationship.

Originality/value

The agonism shows how consumers can simultaneously be led to incorporate and resist to discourses and market practices. This demonstrates how resistance is not necessarily a force opposed to another, but a dynamic of reciprocal negotiation.

Details

Revista de Gestão, vol. 29 no. 1
Type: Research Article
ISSN: 1809-2276

Keywords

Content available
Book part
Publication date: 20 December 2017

Abstract

Details

Rethinking the Colonial State
Type: Book
ISBN: 978-1-78714-655-6

Content available
Book part
Publication date: 2 December 2019

Charles Marley

Abstract

Details

Problematising Young People
Type: Book
ISBN: 978-1-83867-896-8

Open Access
Book part
Publication date: 29 November 2023

Eleonora Zuolo, Géraldine Sauty and Sandra Mereu

The contemporary French public research and higher education environment is complex and diverse. This chapter is based on major evolutions that occurred since 2000, particularly…

Abstract

The contemporary French public research and higher education environment is complex and diverse. This chapter is based on major evolutions that occurred since 2000, particularly for universities. This timespan reflects the period during which the research management and administration (RMA) profession developed in this country. The development of this profession is closely linked to the new need for universities to obtain external resources. The changes in universities occurred differently according to their size and internal organisation. Research Managers and Administators (RMAs) acquired visibility to become important elements in the smooth running of research activities of universities and research organisations. Yet, there are still some challenges to face at organisational level for the profession to become essential and well-recognised, such as the lack of a national network.

Content available
Book part
Publication date: 6 December 2021

Abstract

Details

The Quantification of Bodies in Health: Multidisciplinary Perspectives
Type: Book
ISBN: 978-1-80071-883-8

Content available
Book part
Publication date: 7 February 2018

Baruch Gottlieb

Abstract

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Digital Materialism
Type: Book
ISBN: 978-1-78743-668-8

Content available
Book part
Publication date: 10 April 2019

Abstract

Details

Consumer Culture Theory
Type: Book
ISBN: 978-1-78754-285-3

Open Access
Book part
Publication date: 29 November 2023

Abstract

Details

The Emerald Handbook of Research Management and Administration Around the World
Type: Book
ISBN: 978-1-80382-701-8

Open Access
Book part
Publication date: 22 February 2024

Martin Schneider

This chapter addresses the question of what normatively binding claims can be associated with the principle of sustainability. It proposes a theoretical reading of justice that…

Abstract

This chapter addresses the question of what normatively binding claims can be associated with the principle of sustainability. It proposes a theoretical reading of justice that requires a new level of morality, namely a global (spatial), intergenerational (temporal) and ecological (material) extension of the scope of responsibility. This makes it plausible that responsibility for those who are distant in space and time, as well as for nature, becomes a matter of conscience. At the same time, it is shown how the binding claims resulting from the principle of sustainability can be internalised in the course of a conscience formation and how the gap between knowledge and action in questions of sustainable development can be closed by means of an emotional underpinning. Finally, it is proposed to transfer the question of conscience to spatial units and tourism through the model of ‘Destination Conscience’ and to institutionalise the idea of ‘inner commitment’ or self-commitment. One suggestion is the creation of committees that could be a collective ethical conscience for the future issues.

Open Access
Book part
Publication date: 29 March 2022

Héloïse Berkowitz and Michael Grothe-Hammer

Meta-organizations are crucial devices to tackle grand challenges. Yet, by bringing together different organizations, with potentially diverging views on these grand challenges

Abstract

Meta-organizations are crucial devices to tackle grand challenges. Yet, by bringing together different organizations, with potentially diverging views on these grand challenges, meta-organizations need to cope with the emergence of contradictory underlying social orders. Do contradictory orders affect meta-organizations’ ability to govern grand challenges and if so, how? This paper investigates these essential questions by focusing on the evolution and intermeshing of social orders within international governance meta-organizations. Focusing on the International Whaling Commission and the grand challenge of whale conservation, we show how over time incompatible social orders between the meta-organization and its members emerge, evolve and clash. As our study shows, this clash of social orders ultimately removes the “decidability” of certain social orders at the meta-organizational level. We define decidability as the possibility for actors to reach collective decisions about changing an existing social order that falls under a collective’s mandate. We argue that maintaining decidability is a key condition for grand challenges’ governance success while the emergence of “non-decidability” of controversial social orders can lead to substantial failure. We contribute to both the emerging literature on grand challenges and organization theory.

Details

Organizing for Societal Grand Challenges
Type: Book
ISBN: 978-1-83909-829-1

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