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21 – 30 of over 194000Whether organizational change results from a merger, acquisition, new venture, new process improvement approach, or any number of flavors‐of‐the‐day management fads, employee…
Abstract
Whether organizational change results from a merger, acquisition, new venture, new process improvement approach, or any number of flavors‐of‐the‐day management fads, employee communications can mean the success or failure of any major change program. The Strategic Employee Communication Model with the best practice definitions, which are composites of effective employee communication examples collected from researching selected Fortune 500 companies, help management understand the strategic role of employee communication in a high‐performing company. The model functions as an analytical tool to diagnose a company’s strengths and weaknesses in employee communication so that the company can structure the change communication program and position communication to facilitate the overall change program. In this paper, I explain the Strategic Employee Communication Model and best practice definitions, demonstrate a change communication approach to improving employee communications using the Strategic Employee Communication Model, and provide a case study of the successful use of the model and approach during a major change program.
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Michael B. Goodman, Virginia C. Holihan and Karen E. Willis
This paper examines strategies to meet the communication challenge of change brought on through planned transitions, by the stress of a crisis, or as a result of the social…
Abstract
This paper examines strategies to meet the communication challenge of change brought on through planned transitions, by the stress of a crisis, or as a result of the social transformation in work and the nature of work. It explores the cycles of change to create a foundation for understanding the communication of change to individual people in an organisation. It examines the impact of reengineering as a change vehicle, the role of trust in reengineering, and some reasons reengineering appears to have shortcomings for individuals coping with change. A reengineering case study is also presented. Successful communication of change demonstrates an understanding of the cycle of change, the importance of trust in the communication process, the essential personal nature of change, the necessity for continuous face‐to‐face communication, and a recognition that current global changes are symptoms of a shift in the human condition.
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The purpose of this study is to discuss the concept of information in relation to temporality within the context of climate change communication. Furthermore, the paper aims to…
Abstract
Purpose
The purpose of this study is to discuss the concept of information in relation to temporality within the context of climate change communication. Furthermore, the paper aims to highlight the empirical richness of information as a concept by analysing its use in context.
Design/methodology/approach
The discussion is based on 14 semi-structured interviews with initiators and collaborators of 6 open letters on climate change published in 2018–2019. By taking three specific notions the interviewees introduced—fast food information, information quality and information gap–as the analytical point of departure, the study aims for a contextual understanding of information grounded in temporal sensitivity.
Findings
The paper finds that information in the context of open letters is informed by different, and at times contradicting, temporalities and timescapes which align with various material, institutional and discursive practices. Based on this finding, the paper argues that notions of information are intrinsically linked to the act of communicating, and they should be viewed as co-constituting each other.
Originality/value
The paper contributes with an empirically informed discussion regarding the concept of information as it is used in a specific context. It illustrates how “information” is far from being understood in a singular fashion, but is made up of multifaceted and at times contradictory understandings. Ultimately, they correspond to why and how one communicates climate change information.
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Samir Shrivastava, Federica Pazzaglia, Karan Sonpar and Damien McLoughlin
There is a growing consensus about the role of communication in facilitating employees' acceptance of and support for organizational change initiatives. However, little is known…
Abstract
Purpose
There is a growing consensus about the role of communication in facilitating employees' acceptance of and support for organizational change initiatives. However, little is known about why communication breakdowns occur during change or how change recipients' cultural values can influence the effectiveness of communication in this context. The study addresses this gap.
Design/methodology/approach
The authors develop a theoretical framework that links four purposes of communication during change—disrupting, envisioning, legitimizing, and co-creating—to change recipients' cultural orientations. The authors also develop propositions that highlight how change agents' cultural sensitivity influences the relationship between communication purpose and the change readiness of change recipients.
Findings
The study implies that greater awareness and consideration of cultural values can reduce the likelihood of communication breakdowns and promote greater acceptance of and support for change initiatives. The authors conclude by discussing the implications of their theoretical framework for micro-level perspectives on change.
Practical implications
Although failures to change have in the past been linked to poor communication efforts by change agents, less is known about how or why communication breakdowns occur from the perspective of change recipients. The framework teases out issues related to the “what”, ‘how”, and “why” aspects of communication and offers prescriptions on the best approaches to communicate change.
Social implications
Despite the rise of multicultural workforces and a recognition of the role played by cultural values in influencing leadership practices across cultures, theories of change have neglected these elements. Effective change efforts not only help enable economic and social renewal, they also enable the well-being of employees. Additionally, many change initiatives in the modern era have social implications (e.g. enhancing sustainability, inclusion and diversity).
Originality/value
A key contribution is a synthesis of different bodies of literature that have developed separately from each other. The authors offer some nuanced and counter-intuitive insights into what makes communication effective during change and identify culturally sensitive communication as an antecedent of change readiness.
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Florian Haumer, Laura Schlicker, Paul Clemens Murschetz and Castulus Kolo
This study strives to improve one’s understanding of tailored messaging as an organizational communication strategy that amplifies processes of organizational change at an…
Abstract
Purpose
This study strives to improve one’s understanding of tailored messaging as an organizational communication strategy that amplifies processes of organizational change at an individual level of personality traits.
Design/methodology/approach
A scientific experiment was conducted to test the effects of tailored messages on self-reported employee engagement during an organizational change process.
Findings
The results show that tailored messaging improves employee engagement for change when messages fit the specific needs of different personality types. Conversely, message tailoring can lower employee engagement when messages do not match personality types. Further, message tailoring has different impacts at different stages of a change project.
Research limitations/implications
An employee's ability to change as a function of his professional skill set as well as the project type (e.g. digital transformation project, post-merger integration project, leadership change project) should not be neglected in an overall model that aims to explain the success factors of change management.
Practical implications
Obviously, proper targeting, timing, as well as the implementation of a valid, legal and feasible method for identifying an employee's personality as well as other individual characteristics are equally important and challenging to improve change management outcomes.
Originality/value
This study adds value to the discussion on the efficacy of message tailoring as a communication strategy for organizational change.
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Richa Singh, Geetika Goel, Piyali Ghosh and Saitab Sinha
This study examines the link of effective change implementation (CIE) with select human resource (HR) practices and employees' resistance to change (RTC) amidst ongoing mergers in…
Abstract
Purpose
This study examines the link of effective change implementation (CIE) with select human resource (HR) practices and employees' resistance to change (RTC) amidst ongoing mergers in Indian public sector banks (PSBs). It also intends to highlight the role of RTC as a mediator in this mechanism.
Design/methodology/approach
The authors used a structured questionnaire administered through a survey of employees of select PSBs that have undergone mergers. The hypothesized relationships were tested on 220 responses with structural equation modelling.
Findings
Training and communication of change as HR practices were found to have significant effects in implementing change. RTC fully mediated the relationship of training and CIE, and partially mediated the association of communication and CIE. Communication had a stronger influence on RTC than training. This finding upholds the importance of communication but also implies that training can reinforce effective communication of change and may not affect the implementation if not directed towards handling resistance.
Practical implications
The significance of communication as a finding supports the theory of planned behaviour. The authors’ results also align with the social exchange theory and can be extended to the job demands-resources model. PSBs may plan for phase-wise training initiatives starting from the announcement till the end of a merger. PSBs also need to effectively communicate all relevant HR issues to employees, thus being transparent and fair. Both online and offline modes of communication can be explored. Overall, the senior management has to imbibe the handholding of employees in the short term and a sense of empathy in the longer term.
Originality/value
Research on HR in Indian banking mergers seems to take a back seat vis-à-vis strategic issues and financial performance. There also is a limited empirical examination of the role of HR practices in effective change implementation. This paper addresses both these issues by proposing a conceptual model and empirically validating it amidst the merger of PSBs. The authors also highlight how training and communication are effective in handling resistance to change.
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Philip J. Kitchen and Finbarr Daly
Globalisation, “glocalisation”, deregulation, privatisation, mergers, acquisitions and a movement of labour toward less expensive economic locations, coupled with revolutionary…
Abstract
Globalisation, “glocalisation”, deregulation, privatisation, mergers, acquisitions and a movement of labour toward less expensive economic locations, coupled with revolutionary advances in technology and simultaneous empowering of consumers coupled with changes in demand – are among the revolutionary forces impacting organisations around the world. In this dynamic context, organisations need to re‐evaluate their purpose and raison d’être. This evaluative process will help them to decide which changes: strategic or operational, will have to be made in order to perpetuate survival and growth. While, undoubtedly, organisations realise the importance of good communications, they often find it hard to forge the link between “what gets said” and “what gets done”. Aims, initially therefore, to explore the nature of the link between change, change management and internal communications. Ultimately aims to explore how internal communications contribute to the “successful” implementation of change management programmes. Develops as a theoretical contribution in the domains mentioned. As such, the authors would welcome comments and debate from colleagues with an interest in the fields of internal communication and change management.
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This paper aims to argue for and apply a polyphonic approach to corporate storytelling and organisational change communication. A participatory action research project…
Abstract
Purpose
This paper aims to argue for and apply a polyphonic approach to corporate storytelling and organisational change communication. A participatory action research project demonstrates how recently developed inclusive methodologies that seek to create employee participation have been applied in a case company.
Design/methodology/approach
Case study based on a constructionist approach and four methodological foundations: participatory action research, co‐productive methods (such as organisational photography), appreciative inquiry and strategic change communication teams.
Findings
Results of the organisational change process in the case company show that the application of a polyphonic approach to organisational change communication and storytelling, appreciative inquiry and strategic change communication teams created involvement in and enactment of organisational change based on employees, own values and stories in the case company.
Research limitations/implications
Further research is needed that applies the methodological foundations of this study in other organisational contexts and under different circumstances.
Practical implications
The methodologies and approaches applied in this case cannot be transferred to other organisations directly, but the paper seeks to inspire practitioners with regard to inclusive and empowering approaches to change communication and storytelling.
Originality/value
Argues theoretically, presents and applies recently developed constructionist approaches and co‐productive methods.
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Communication is fundamental to the facilities management (FM) role within organisations; especially when the FM department is implementing changes to the workplace. This paper…
Abstract
Purpose
Communication is fundamental to the facilities management (FM) role within organisations; especially when the FM department is implementing changes to the workplace. This paper aims to present an evaluation of an instance.
Design/methodology/approach
A self‐administered online questionnaire was used to collect quantitative and qualitative data. The research focused on responses to satisfaction with the communication methods rather than reviewing the merits of alternative workplace strategies.
Findings
Findings included the impact of communication on staff satisfaction levels, the need to provide timely and relevant information and communication via a range of mediums and the need to ensure there was opportunity to participate in meaningful feedback. The key findings are substantiated with existing internal communication and change literature.
Originality/value
The research highlights the practical importance of the need to improve communication within the FM industry and especially in change circumstances.
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Marlene S. Neill, Linjuan Rita Men and Cen April Yue
The purpose of this paper is to examine why and how an open and participative communication climate matters for employee organizational identification and their change-specific…
Abstract
Purpose
The purpose of this paper is to examine why and how an open and participative communication climate matters for employee organizational identification and their change-specific responses, specifically employees’ attitudinal and behavioral reactions.
Design/methodology/approach
To test the hypothesized model, the authors conducted an online survey using a stratified and quota random sample of 1,034 US employees working in diverse industry sectors in June of 2018, with the assistance of a premier global provider of survey services, Survey Sampling International. To test the hypothesized model, structural equation modeling analysis was employed using AMOS 24.0 software.
Findings
An open and participative communication climate directly contributes to employee affective commitment to change and behavioral support. Communication climate featured by openness and participation boosts employee identification with the organization, which leads to positive employee reaction to change. When employees identify with the organization, they tend to believe in the inherent value of the change and are more likely to support the change initiative in action through cooperation and championship.
Originality/value
Theoretically, the study contributes to the change management and communication literature by focusing on the role of communication climate in inducing employee reaction to organizational change. Practically, the study offers insights for change managers, internal communication professionals and organizational leaders. Organizational leaders need to be open, create a trusting atmosphere and actively involve employees in the decision-making process. Organizational leaders and communicators should also strive to boost employee identification with the organization, especially during change.
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