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This paper explores some of the theoretical issues involved in the process of designing introductory undergraduate courses in OB (organisational behaviour). The basis of reflection for this study is the authors’ recent experience at Lancaster University. This paper is a commentary on the conceptual bases underpinning our views. We take a hermeneutic and phenomenological perspective which results in a design that works as a heuristic device meant to circumvent the limitations of traditional approaches – especially the tensions between theory and its practical relevance in business education, and the limited range of models presented as possible recipes for contingencies facing managers in modern organisations.

This conceptual paper analyses cultural changes in the use of the concept of “play” in managerial ideologies and practices since the 1980s.

The paper uses Koselleck's approach to conceptual history in order to map how play is used in new ways by contemporary organisations. Organisational cultures characterised by “playfulness” and “fun” are used as technologies of self‐governance. It explores a variety of sources which show how this metamorphosis of play into a management tool has occurred.

The appropriation of play by management indicates a significant propensity in the contemporary culture of work. A more complex cultural process is unfolding in the ways in which play and work are recombined and intertwined: work organisations are increasingly places where people work more on themselves than they do on work. Work has become a central therapeutic stage set for engineering and managing souls, well‐being and even “happiness”. In an increasing number of cases, highly managed play settings make corporations resemble frenetic Dionysiac machines in which the Narcissistic modern self seeks an utopia of perpetual fun.

The paper proposes a novel approach to critiques of managerialism. Equally, it offers a new conceptual avenue for the historical analysis of managerial ideas. The result is an original interpretation of the way in which management practices function in their wider cultural contexts.

This chapter investigates March's concepts of ‘exploration’ and ‘exploitation’ in relation to the graduate labour market (Levinthal & March, 1993; March, 1991). We focus on its use of the imagery of potentiality as key criterion of employability and investigate its dimensions through March's conceptual framework. We argue that the balancing act of exploring and exploiting one's potential becomes one of the main coordinates through which contemporary organisations attempt to configure the profile of the future employee. An ambidextrous ideal employee is configured who is trapped between the continuous demands of routinised production, execution and implementation, and those of equally sustained experimentation, self-expression and creativity. We conclude by arguing that this ideal can be interpreted as another example of an unsustainable utopian image of work in the context of contemporary management. The theme of potentiality illustrates the dangers of this utopia in a specific way. On the one hand, it plays the role of an inescapable framework guiding the individual's sense of self, whilst on the other hand, it predicates the self based upon an image of limitless potential.

The purpose of this paper is to investigate the way in which H.G. Wells' 1914 novel The Wife of Sir Isaac Harman might be interpreted as an “essay” illustrating some key aspects in the articulation of the ethos of business and management in the cultural context of early twentieth century capitalism.

Approaching the novel as a piece of cultural history, the paper analyzes its characters and themes, as well as its form and style, to investigate fundamental ethical aspects of business as an occupation and form of organization. The novel (one amongst countless examples in the last century) stimulates reflection upon the purposes of “businesses” (as institutions) and of “business people”.

H.G. Wells explores, in the rich form of a tragic novel, the relationship between the pursuit of profit, family life, and social integration. This problematic is not simply of historical interest. It has become intensified over the last century, yet is poorly represented in recent texts of “business ethics” which “hide” its complexity behind a search for simplistic, transcendental frameworks.

This is a new source for a wide historical contextualization of key aspects of business ethics by relating domestic life, entrepreneurial behavior, and social responsibility at the beginning of the twentieth century.

This paper serves two purposes. It is an introduction to the theme of this issue of Society and Business Review which is devoted to “Phenomenological approaches to work, life and responsibility” as well as a presentation of the authors' various contributions. The authors of this paper share the sentiment that management sciences and practices may drive us in a way such that the sense of life has been altered and people, contrary to Kant's definition of moral behavior, are treated as means instead of ends. Moreover, starting from a widely‐spread malaise in modern organizations, they argue how phenomenology can provide us with an approach that can be helpful in assessing our present situation as well as getting a renewed perception concerning work and life.

The authors demonstrate the relevance of Husserl's phenomenology in criticizing management techniques for they direct us to objectives that are abstract, calculable, not one's own, and distant. They single out Husserl's concept of epoche for its high relevance with the theme of this issue and its different papers.

The findings suggest Husserl's concept of epoche (suspension) can be considered as the starting point of a process allowing us to firstly take distance with our usual taken for granted assumptions regarding life and work (bracketing) and then to re‐establish a genuine connection with Husserl's “world of life”. In addition, they establish how epoche can be perceived as a hub linking and introducing the work of other researchers comprising this special issue and their various inspiring authors (Koselleck, Levinas, Henry).

By using a phenomenological perspective, this paper brings an original contribution to critical‐management approaches. It can contribute to a social responsibility renewal in the business arena by providing reflexive practitioners with clues that can trigger new and more human practices. Overall, this paper provides one as a human being an opportunity to analyze the causes of one's malaise and identify better ways to live one's life.

In this introduction to the special issue we propose the main problems and issues that are addressed, namely, how the ambidextrous ideal in contemporary working life plays out at the individual level. Today, employees need to have the intellectual, social, and physical capacity, will, strength and ability to produce, execute, refine, and choose. But they also need to have the intellectual, social and physical capacity, will, strength and ability to experiment, search, and play. They need both be able to discipline themselves and “go crazy.” They need both focus and fantasy. They need to adhere to organizational norms and values, as well as challenge them. We discuss the challenges and problems that face the ambidextrous person, and why he or she cannot remain but an ideal character. At the end of this introduction, we outline the contributions of all authors who seek to explore in various ways how the ambidextrous employee comes into play in contemporary society and its human and organizational consequences.