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Book part
Publication date: 13 July 2011

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Review of Marketing Research: Special Issue – Marketing Legends
Type: Book
DOI:
ISBN: 978-0-85724-897-8

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Book part
Publication date: 1 January 2005

Naresh K. Malhotra

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Review of Marketing Research
Type: Book
DOI:
ISBN: 978-0-85724-723-0

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Book part
Publication date: 1 January 2006

Naresh K. Malhotra

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Review of Marketing Research
Type: Book
DOI:
ISBN: 978-0-7656-1305-9

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Book part
Publication date: 1 January 2009

Naresh K. Malhotra

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Review of Marketing Research
Type: Book
DOI:
ISBN: 978-0-85724-727-8

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Book part
Publication date: 1 January 2010

Naresh K. Malhotra

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Review of Marketing Research
Type: Book
DOI:
ISBN: 978-0-85724-728-5

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Book part
Publication date: 1 February 2007

Naresh K. Malhotra

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Review of Marketing Research
Type: Book
DOI:
ISBN: 978-0-7656-1306-6

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Book part
Publication date: 24 November 2010

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Review of Marketing Research
Type: Book
DOI:
ISBN: 978-0-85724-475-8

Content available
Book part
Publication date: 13 July 2011

Abstract

Details

Review of Marketing Research: Special Issue – Marketing Legends
Type: Book
DOI:
ISBN: 978-0-85724-897-8

Content available
Book part
Publication date: 24 November 2010

Abstract

Details

Review of Marketing Research
Type: Book
DOI:
ISBN: 978-0-85724-475-8

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Book part
Publication date: 13 June 2013

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Review of Marketing Research
Type: Book
DOI:
ISBN: 978-1-78190-761-0

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