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1 – 7 of 7S. Mostafa Rasoolimanesh, Rob Law, Dimitrios Buhalis and Cihan Cobanoglu
Nur Hazwani Karim, Noorul Shaiful Fitri Abdul Rahman, Rudiah Md Hanafiah, Saharuddin Abdul Hamid, Alisha Ismail, Ab Saman Abd Kader and Mohd Shaladdin Muda
The literature on warehouse performance assessments is mainly focussed on the efficiency and effectiveness of an action or activity due to customer demand and tailored fulfilment…
Abstract
Purpose
The literature on warehouse performance assessments is mainly focussed on the efficiency and effectiveness of an action or activity due to customer demand and tailored fulfilment, with less attention being given to the performance measurement of each function of the warehouse and its overall productivity. Therefore, this study was aimed at revising the key warehouse performance metrics to a set of productivity measurement indicators that can be adopted internationally for benchmarking productivity performance.
Design/methodology/approach
A literature review and semi-structured survey questionnaire were used for this study. The importance of warehouse productivity performance was reviewed to revamp the measurement indicators. Through the use of a directed content analysis and descriptive analysis, an extensive study was carried out to analyze existing warehouse productivity indicators.
Findings
The findings of this study provide comprehensive references for practitioners and academicians for improving the classification of productivity measurements from existing key performance metrics for warehousing. Also, this paper highlights the warehouse resources related to the respective warehouse operation activities.
Research limitations/implications
The study was limited to productivity performance indicators adapted from Staudt et al. (2015). Furthermore, the samples for this study comprised Malaysian academicians and practitioners in the related field. The findings can be adapted on a global scale as this study implemented general warehouse operation processes.
Originality/value
Consequently, the contributions of this study are that it provides relevant benchmarks for key productivity performance indicators in the warehousing sector that has worldwide applicability and the developed model provides a conceptual platform from which further theoretical and empirical developments can be carried out.
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Aureo Paiva Neto, Elaine Aparecida Lopes da Silva, Lissa Valéria Fernandes Ferreira and José Felipe Ribeiro Araújo
This paper aims to explore a hotel brand personality performance through electronic word-of-mouth. A complementary attribute is designed and tested in addition to the already…
Abstract
Purpose
This paper aims to explore a hotel brand personality performance through electronic word-of-mouth. A complementary attribute is designed and tested in addition to the already existing five dimensions from the brand personality scale, denominated sustainability.
Design/methodology/approach
A sample of 16,175 reviews from the rating session of three hotel properties behind a brand was retrieved from TripAdvisor for a data mining procedure. A complementary list of associated words was considered in addition to the 42 personality traits of Aaker’s model, and a brief inventory was developed based on the 17 sustainable development goals (SDGs) to compose the sustainability dimension.
Findings
This study registered sincerity as the most representative dimension in its results, and ruggedness as the lowest. This is evidence that the latter is not suitable for representing a brand personality scale for hotels and could be replaced by sustainability.
Research limitations/implications
Despite the relevant findings, new surveys and tests are recommended to provide better support to the new proposed dimension.
Practical implications
This investigation enables hotel managers to work more effectively on their brand strategies based on sustainability-oriented brand personality, which could deliver economic, social and environmental benefits to the world by influencing consumption behavior in association with the SDGs.
Originality/value
This study differs from existing literature by attempting to fill a gap on the limitations of studies focused on linking brand personality to sustainability, and using data mining to reach this goal.
研究目的
本论文探索通过电子口碑形式的酒店品牌个性效用。本论文设计和检测了一个附加要素 (计价可持续性), 对现有的五项维度品牌个性量表进行补充
研究设计/方法/途径
本文样本为TripAdvisor同一品牌的三家酒店的16,175评论, 对其进行数据挖掘。本文扩充了Aaker模型的42项个性特点外的相关词汇, 并且建立了基于17项可持续发展战略目标(SDGs)的词汇库, 以确定可持续性维度
研究结果
本论文确立了真诚度为结果中最具代表性的维度, 坚固性为最低代表度。显而易见, 坚固性不适合代表酒店品牌个性, 需要被可持续性取代
研究理论限制/意义
尽管相关结果, 本文建议采用新问卷和测试来为新提出的维度做更好的理论支持
研究实际意义
hx672C;论文使得酒店经理能够更高效地运作, 基于可持续品牌个性的品牌战略, 这将带来结合SDGs的消费行为, 从而对世界带来经济、社会、和环境效益
研究原创性/价值
本论文区别于以往的文献, 连接品牌个性与可持续性, 使用数据挖掘的方法, 来实现研究目的, 对有限的相关文献做出贡献
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Noorul Shaiful Fitri Abdul Rahman, Alisha Ismail and Venus Y.H. Lun
The purpose of this study is to introduce a new innovative means of container stacking/storage as a potential solution for overcoming the lack of container yard space.
Abstract
Purpose
The purpose of this study is to introduce a new innovative means of container stacking/storage as a potential solution for overcoming the lack of container yard space.
Design/methodology/approach
A qualitative methodology that incorporates questionnaires and interview sessions as the tools is utilised together with an application of new innovation concept.
Findings
The proposed system not only allows increased efficiency and effectiveness in handling containers, but also increases the profit margin of ports, as container stacking/storage is tripled in height.
Research limitations/implications
This is just the beginning of a preliminary research study that proposes a new container stacking/storage system to address the lack of space in container yards. Therefore, much more work needs to be done in future studies before a solid and concrete decision on the application of this innovative system can be carried out.
Practical implications
The practicality of the proposed model means that it can be easily implemented to address space limitation problems in ports.
Social implications
The benefits of the results to the local community around ports are a healthier environment, with cleaner air, so that there will be less health issues of the residents and therefore reduced burden on the local health system. This is due to the use of technology that will prevent the expansion of ports that ultimately could lead to deforestation and environmental damage. This technology will also help to preserve the greenery of the area around ports.
Originality/value
An innovative model of a container stacking/storage system is presented in this study as a possible solution to the problem.
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