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Publication date: 26 October 2012

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International Marketing Review, vol. 29 no. 6
Type: Research Article
ISSN: 0265-1335

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International Marketing Review, vol. 30 no. 4
Type: Research Article
ISSN: 0265-1335

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Publication date: 1 June 2004

732

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Qualitative Market Research: An International Journal, vol. 7 no. 2
Type: Research Article
ISSN: 1352-2752

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Publication date: 13 April 2015

Catherine Demangeot, Amanda J. Broderick and C. Samuel Craig

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International Marketing Review, vol. 32 no. 2
Type: Research Article
ISSN: 0265-1335

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