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Publication date: 9 August 2018

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Developing Insights on Branding in the B2B Context

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ISBN: 978-1-78756-276-9

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Publication date: 12 November 2019

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Nikolina Koporcic and Jan-Åke Törnroos

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Understanding Interactive Network Branding in SME Firms

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Publication date: 12 November 2019

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Nikolina Koporcic and Jan-Åke Törnroos

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Understanding Interactive Network Branding in SME Firms

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ISBN: 978-1-78973-977-0

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Publication date: 12 November 2019

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Nikolina Koporcic and Jan-Åke Törnroos

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Understanding Interactive Network Branding in SME Firms

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Publication date: 9 August 2018

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Developing Insights on Branding in the B2B Context

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ISBN: 978-1-78756-276-9

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