Arts and the Market: Volume 10 Issue 1


Table of contents

Does co-production build on co-creation or does co-creation result in co-producing?

Mervi Luonila, Annukka Jyrämä

The purpose of this conceptual paper is to deepen the theoretical understanding on value (co-)creation particularly in the context of arts.

Understanding the liminality of individual giving to the arts

Stephanie E. Pitts, Marta Herrero, Sarah M. Price

The purpose of this paper is to explore the experiences of donors to a UK-based contemporary music organisation fundraising scheme through the theoretical lens of liminality.

Art marketing as an emerging area in an emerging market

Aylin Ecem Gürşen

In this study, art is considered as a product subjected to marketing activities. In this context, this study aims to present a conceptual framework covering the research areas…


Through the lens of choreographic process: Mixing reflexive perspectives on audiences and understanding

Scott deLahunta, Jordan Beth Vincent

This article aims to bring together and demonstrate overlaps in three different areas of reflexive research concerned variously with audiences for contemporary dance. These are…

Cover of Arts and the Market



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  • Prof Laurie Meamber