Strapline:An International Journal
Table of contents
Off-price fashion retailers are expected to dominate the retail sector over the next five years. Surprisingly, selling excess designer labels, in what some describe as a…
In recent years, brand extension has become a popular and fundamental strategy of most luxury brands. The purpose of this paper is to clarify the factors that affect the…
Fashion subscription service is a newly emerged retailing model that provides an innovative way of shopping to meet consumers’ fashion needs. From the perspective of…
A study of Canadian female baby boomers: Physiological and psychological needs, clothing choice and shopping motivesOsmud Rahman, Hong Yu
The purpose of this paper is to gain an understanding of baby boomers’ physiological and psychological needs through clothing consumption.
Fashion attributes preferred by young Bangladeshi consumers while buying casual clothes: A multi-dimensional approachTamgid Ahmed Chowdhury, Tania Akter
The purpose of this paper is threefold: first, to identify a list of fashion attributes preferred by young Bangladeshi consumers while buying casual clothes; second, to…
The purpose of this paper is to investigate the effect of obese models vs normal weight models on fashion brands’ attractiveness.
The purpose of this paper is to identify whether fashion leadership is an obstacle or catalyst to consumers’ purchasing intention in sustainable clothing product-service…
Online date, start – end:1996
Copyright Holder:Emerald Publishing Limited
- Dr Steven Hayes