International Journal of Contemporary Hospitality Management: Volume 10 Issue 5

Comment: Australia and the small to medium‐sized hotel sector

Darren Lee‐Ross

The preponderance of small hotels in peripheral tourist locations is a universal phenomenon. This comment paper sets the scene for this special issue of IJCHM by analysing the…

A typology of hotels as individual players: the case of Bornholm, Denmark

Elin Sundgaard, Lennart Rosenberg, Nick Johns

Activities such as benchmarking and grading are essential to maintaining and improving service in the small hotel sector. Yet the diversity of this sector is such that grading…

Benchmarking: destination attractiveness and small hospitality business performance

Metin Kozak, Mike Rimmington

Examines the role of benchmarking within the small hospitality sector. Argues that there is considerable potential for improving service quality by this means, not only in the…

Comment: benchmarking and best practice in the small hotel sector

Susan M. Ogden

This comment paper calls for a need to view benchmarking as a means to disseminate best practice in small hospitality organizations. Outlines the barriers to benchmarking in the…

Small firm co‐operative marketing in a peripheral tourism region

Alison Morrison

Tracks the evolution of a small hotel firm marketing consortium from 1990 when Scotland’s Commended Hotels, now called Scotland’s Hotels of Distinction (SHD), was formed. It can…

Information technology in peripheral small and medium hospitality enterprises: strategic analysis and critical factors

Dimitrios Buhalis, Hilary Main

Small and medium hospitality organisations (SMHOs) are increasingly recognized as pivotal in the ability of destinations to benefit from tourism as well as to satisfy tourism…

Rural tourism in the Heart of England

Nicola Alexander, Angela McKenna

Although in many respects, the Heart of England region can hardly be called “peripheral”, it nevertheless displays many of the features of out‐of‐the‐way rural destinations…