International Journal of Bank Marketing: Volume 35 Issue 7

Strapline:

For the financial services sector
Subject:

Table of contents

Guest Editors: Tommi Laukkanen

Literature review of mobile banking and individual performance

Carlos Tam, Tiago Oliveira

Most empirical studies of m-banking seek to understand the factors and motivations that influence the adoption or behaviour intention. The purpose of this paper is to focus on…

5239

Mobile banking service quality and customer relationships

Manon Arcand, Sandrine PromTep, Isabelle Brun, Lova Rajaobelina

The purpose of this paper is to investigate the multidimensional concept of mobile banking service quality (security/privacy, practicity, design/aesthetics, enjoyment and…

9960

Mobile banking services adoption in Pakistan: are there gender differences?

Richard Glavee-Geo, Aijaz Ahmed Shaikh, Heikki Karjaluoto

The purpose of this paper is to provide a comprehensive insight into the deciding factors affecting an individual’s intention to adopt mobile banking (m-banking) services in…

3038

Role of mobile banking servicescape on customer attitude and engagement: An empirical investigation in India

Debjani Sahoo, Sreejesh S. Pillai

The purpose of this paper is to examine the potential influence of the mobile banking (M banking) servicescape on customer attitude and engagement. The stimulus-organism-response…

3066

Apps for mobile banking and customer satisfaction: a cross-cultural study

Cláudio Hoffmann Sampaio, Wagner Junior Ladeira, Fernando De Oliveira Santini

By specifically focussing on the use of mobile banking apps, the purpose of this paper is to examine how perceived justice moderates the relationship between the benefits offered…

7182

Bank adoption of mobile banking: stakeholder perspective

Jennifer Mullan, Laura Bradley, Sharon Loane

Bank adoption of mobile banking globally remains sporadic. Factors influencing this remain under researched. The purpose of this paper is to explore drivers and barriers of bank…

5654
Cover of International Journal of Bank Marketing

ISSN:

0265-2323

e-ISSN:

1758-5937

ISSN-L:

0265-2323

Online date, start – end:

1983

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Dr Hooman Estelami