To read the full version of this content please select one of the options below:

Persuading Aristotle: A Master Class in the Timeless Art of Strategic Persuasion in Business

John B. Washbush (Assistant Professor of Management, University of Wisconsin‐Whitewater, Whitewater, WI, USA)

Journal of Management Development

ISSN: 0262-1711

Article publication date: 1 May 2000

Citation

Washbush, J.B. (2000), "Persuading Aristotle: A Master Class in the Timeless Art of Strategic Persuasion in Business", Journal of Management Development, Vol. 19 No. 4, pp. 335-340. https://doi.org/10.1108/jmd.2000.19.4.335.2

Publisher

:

Emerald Group Publishing Limited