(2004), "Fly right", International Journal of Productivity and Performance Management, Vol. 53 No. 8. https://doi.org/10.1108/ijppm.2004.07953hab.006
Emerald Group Publishing Limited
Copyright © 2004, Emerald Group Publishing Limited
Flybe, the UK’s third largest low-cost airline, has selected Igentica’s price optimisation software to enhance business processes. The selection process was carried out over a two-month pilot period where Igentica’s software was tested against other solutions.
Igentica’s Flightmonitor platform is an ASP-based service that allows pricing and revenue managers to check fares from other airlines’ web sites using advanced non-loading and non-blocking techniques. The recent addition of reporting services allows revenue managers to view searched data immediately in a graphical manner.
Flightmonitor can be programmed to retrieve data in a customer-defined format, for example competitor price, route and schedule information on a daily basis for multiple airlines across Europe. In addition, value-added applications can be used to analyse this information and then output a set of prices by route which can be fed into the airline’s pricing/revenue management system. Pricing and revenue managers can conduct real-time searches on particular competitors, routes or cities.