Negotiating a Business Venture in the Soviet Union

Abstract

More than at any time during the past seven decades, Western companies are cultivating commercial relationships in the Soviet Union. Western direct investment began nearly four years ago; and by July 1990, there were almost 2,000 Western‐Soviet joint ventures, with about 20 percent operational. Altogether, Western companies have made more than $1.5 billion of joint venture investments in the Soviet Union.

Citation

Pettibone, P.J. (1991), "Negotiating a Business Venture in the Soviet Union", Journal of Business Strategy, Vol. 12 No. 1, pp. 18-23. https://doi.org/10.1108/eb060094