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Better Information Means Better Quality

G. Michael Ashmore (Vice‐president with Mercer Management Consulting, Inc. He is based in Lexington, Massachusetts)

Journal of Business Strategy

ISSN: 0275-6668

Article publication date: 1 January 1992



There's been a lot of commotion and promises made during the last 10 years about strategic information systems. Simply find the right technology and you too can enjoy that special competitive edge, say proponents of these systems. But the bloom has begun to fade from this particular rose, and many who were once enthusiastic advocates of technology now find themselves reexamining the contribution of information systems to business success.


Ashmore, G.M. (1992), "Better Information Means Better Quality", Journal of Business Strategy, Vol. 13 No. 1, pp. 57-60.




Copyright © 1992, MCB UP Limited

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