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A Baby Bell Reexamines Itself

Randy Lynch (Director at U S WEST Communications, Denver, Colorado)

Journal of Business Strategy

ISSN: 0275-6668

Article publication date: 1 May 1991

Abstract

U S WEST, one of the seven Regional Bell Operating Companies spun off from AT&T in January 1984, reevaluated all aspects of its business from top to bottom—including its corporate culture.

Citation

Lynch, R. (1991), "A Baby Bell Reexamines Itself", Journal of Business Strategy, Vol. 12 No. 5, pp. 8-11. https://doi.org/10.1108/eb039436

Publisher

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MCB UP Ltd

Copyright © 1991, MCB UP Limited