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The Rise and Fall of Great Companies

David Beck (Editorial Director with Warren, Gorham & Lamont, Inc., publisher of The Journal of Business Strategy)

Journal of Business Strategy

ISSN: 0275-6668

Article publication date: 1 April 1991

352

Abstract

If there is one troubling question planners have asked over and over again and have not satisfactorily answered, it is “What makes great companies go bad?” At least some answers may be found in Professor Danny Miller's book, The Icarus Paradox (HarperBusiness, 1990).

Citation

Beck, D. (1991), "The Rise and Fall of Great Companies", Journal of Business Strategy, Vol. 12 No. 4, pp. 62-64. https://doi.org/10.1108/eb039434

Publisher

:

MCB UP Ltd

Copyright © 1991, MCB UP Limited

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