INTEGRATING STRATEGIES FOR CLUSTERS OF BUSINESSES
Donald F. Heany
(Strategic Planning Institute, Inc.)
Gerald Weiss
(Senior Vice‐President, Corporate Planning, The Chase Manhattan Bank, N.A.)
234
Abstract
U.S. corporations have been paying attention to strategic planning at the line‐of‐business level. However, something more is needed. According to the authors, strategic planning for clusters of businesses is the missing and vital ingredient for success in the future.
Citation
Heany, D.F. and Weiss, G. (1983), "INTEGRATING STRATEGIES FOR CLUSTERS OF BUSINESSES", Journal of Business Strategy, Vol. 4 No. 1, pp. 3-11. https://doi.org/10.1108/eb039001
Publisher
:MCB UP Ltd
Copyright © 1983, MCB UP Limited