The Dilemmas of Resource Allocation
Abstract
When one thinks of making corporate choices and allocating resources, the process calls to mind a vision of a chief executive officer (CEO) who has been provided with a broad menu of business opportunities from which he can simply choose the most mouth‐watering and then supply the money and people required to pursue them. This picture is accurate as far as it goes. But it masks the many dilemmas the CEO must resolve before he can place his order.
Citation
GLUCK, F. and RUMELT, R. (1981), "The Dilemmas of Resource Allocation", Journal of Business Strategy, Vol. 2 No. 2, pp. 67-71. https://doi.org/10.1108/eb038937
Publisher
:MCB UP Ltd
Copyright © 1981, MCB UP Limited