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Eliminate the negative and accentuate the positive

Lyndon Jones (Chairman of the Association of Business Executives (ABE))

Education + Training

ISSN: 0040-0912

Article publication date: 1 May 1980

165

Abstract

There is increased awareness of the importance of improving productivity, and a growing number of organisations are experimenting with behaviour modification programmes. IBM, General Motors, 3M, Eastmann‐Kodak are among leading companies using this approach. Similarly, there is awakening interest in the use of behaviour modification in healthcare programmes, education, and the like.

Citation

Jones, L. (1980), "Eliminate the negative and accentuate the positive", Education + Training, Vol. 22 No. 5, pp. 133-137. https://doi.org/10.1108/eb016716

Publisher

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MCB UP Ltd

Copyright © 1980, MCB UP Limited

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