Club Med goes for quality
Managing Service Quality: An International Journal
ISSN: 0960-4529
Article publication date: 1 April 1991
Abstract
At the heart of Club Med's quality policy is the integration of customers and employees . This not only avoids the classic guest/staff relationship, but helps employees to pin‐point potential customer complaints and to evolve future quality standards.
Citation
KOCHAN, A. (1991), "Club Med goes for quality", Managing Service Quality: An International Journal, Vol. 1 No. 4, pp. 229-231. https://doi.org/10.1108/eb006138
Publisher
:MCB UP Ltd
Copyright © 1991, MCB UP Limited