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United by formativeness: The integration of knowing and doing

Strategic Direction

ISSN: 0258-0543

Article publication date: 12 January 2015




This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.


This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.


Knowledge is power. At least that is the traditional viewpoint, and a certain assumption has similarly prevailed that humans possess knowledge for use as and when required. But these established theoretical standpoints have increasingly been challenged in recent times. As a result, new perspectives have emerged. Knowledge is no longer defined as an object of possession or prerequisite of action. An alternative view gaining credence is the notion that knowledge is situational. People acquire it while participating together in different working practices and social activities.

Practical implications

The paper provides strategic insights and practical thinking that have influenced some of the world’s leading organizations.


The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.



(2015), "United by formativeness: The integration of knowing and doing", Strategic Direction, Vol. 31 No. 1, pp. 9-11.



Emerald Group Publishing Limited

Copyright © 2015, Emerald Group Publishing Limited

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