Cost leadership and differentiation in resource management strategies: The moderating role of manager optimism
ISSN: 0258-0543
Article publication date: 27 September 2024
Issue publication date: 23 October 2024
Abstract
Purpose
This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.
Design/methodology/approach
This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.
Findings
How a firm manages its resources is critical to long-term survival and success. By examining the moderating role of manager optimism and pessimism, the authors further find the impact of mindset is significant in resource management strategy.
Originality/value
The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy- to-digest format.
Keywords
Citation
(2024), "Cost leadership and differentiation in resource management strategies: The moderating role of manager optimism", Strategic Direction, Vol. 40 No. 8, pp. 14-16. https://doi.org/10.1108/SD-09-2024-0143
Publisher
:Emerald Publishing Limited
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