The Big Data bandwagon: How Big Data can benefit organizational practices

Abstract

Purpose

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Design/methodology/approach

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Findings

Big Data is supremely powerful, and able to add huge potential to any organization that uses it. But is Big Data too big for its own boots?

Originality/value

The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Citation

(2020), "The Big Data bandwagon: How Big Data can benefit organizational practices", Strategic Direction, Vol. 36 No. 10, pp. 13-14. https://doi.org/10.1108/SD-08-2020-0144