Maintaining firm performance in an evolving business environment: The critical nature of corporate-level strategy
Article publication date: 10 July 2019
Issue publication date: 13 August 2019
This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.
This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.
Considerable scope exists for corporate-level strategies to positively affect firm performance. Organizations need to ascertain whether major strategic change is needed, the appropriate nature of it and how often change should be implemented.
The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.
(2019), "Maintaining firm performance in an evolving business environment: The critical nature of corporate-level strategy", Strategic Direction, Vol. 35 No. 8, pp. 14-16. https://doi.org/10.1108/SD-05-2019-0094
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