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Survival lessons: How leaders of new businesses can improve their odds of success

Strategic Direction

ISSN: 0258-0543

Article publication date: 14 May 2021

Issue publication date: 8 June 2021




This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.


This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.


Small businesses face some of the most challenging environments in which to succeed. Leadership within these organizations is what makes the difference, allowing success and longevity.


The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.



(2021), "Survival lessons: How leaders of new businesses can improve their odds of success", Strategic Direction, Vol. 37 No. 5, pp. 17-19.



Emerald Publishing Limited

Copyright © 2021, Emerald Publishing Limited

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