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Creative Tourism Microentrepreneurs in Portugal

Tourism Microentrepreneurship

ISBN: 978-1-83867-464-9, eISBN: 978-1-83867-463-2

Publication date: 27 September 2021

Abstract

When researching the role of microentrepreneurship in equitable and sustainable development, the question of how tourism microentrepreneurs forge relationships between place, community, and resources is significant. Two case studies from CREATOUR, a project investigating creative tourism, a novel type of cultural tourism that includes active participation in creative activities and connection to place, examines how these relationships are developed and implemented. Findings indicate that creative tourism microentrepreneurial activities in two small cities are being shaped by, and shaping, place in multifaceted ways. Creative tourism activities stimulate new perspectives on place, are designed synergistically with the “seasonal” fluctuations of the type of visitors, are embedded in personal networks of collaborators, and actively encourage alternative patterns of tourism consumption.

Keywords

Acknowledgements

Acknowledgments

This chapter was developed within the framework of a research project entitled “CREATOUR: Creative Tourism Destination Development in Small Cities and Rural Areas” (Project 016437), which is supported by the Portuguese Foundation for Science and Technology (FCT/MEC) through national funds and cofunded by FEDER through the Joint Activities Program of COMPETE 2020 and the Regional Operational Programmes of Lisbon and Algarve. The authors would like to thank the interviewed participants for their precious time and valuable insights and the editor for his helpful comments.

Citation

Bakas, F.E., Duxbury, N. and Albino, S. (2021), "Creative Tourism Microentrepreneurs in Portugal", Morais, D.B. (Ed.) Tourism Microentrepreneurship (Bridging Tourism Theory and Practice, Vol. 12), Emerald Publishing Limited, Leeds, pp. 79-91. https://doi.org/10.1108/S2042-144320210000012007

Publisher

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Emerald Publishing Limited

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