Review of Marketing Research: Volume 3

Subject:

Table of contents

(11 chapters)
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Ad Hoc Reviewers

Pages vi-vi
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Store Brands

Pages 132-151
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DOI
10.1108/S1548-6435(2007)3
Publication date
Book series
Review of Marketing Research
Editor
Series copyright holder
Emerald Publishing Limited
ISBN
978-0-7656-1306-6
eISBN
978-0-85724-725-4
Book series ISSN
1548-6435