This paper aims to explore the importance of three information technology (IT) capabilities, namely, outside-in, spanning and inside-out in the development of tourism supply chain (TSC) agility and resilience. Furthermore, the study also explored the moderating role of technology orientation (TO) on the proposed linkages.
The study adopted a multi-unit study of TSC. Consequently, perceptual data were gathered from two prominent entities in a typical TSC, namely, hotel managers and travel and tour operators. The responses were gathered using an email survey and were analysed using partial least squares in SmartPLS 2.0.M3.
Based on 221 completed responses, our study showed outside-in IT capability as an essential enabler for tourism agility and resilience. While spanning IT capability did not have any significant influence on tourism agility; it is a prominent enabler for tourism resilience. Inside-out IT capability did not have any significant influence on tourism resilience; however, it is a prominent enabler of tourism agility. Furthermore, TO was found as a positive moderator in outside-in IT capability? tourism agility; outside-in IT capability? tourism resilience linkages. Furthermore, it also acted as a positive moderator in spanning IT capability? tourism resilience linkage and inside-out IT capability? tourism agility linkage.
The study is the foremost to explore the importance of IT capabilities in the development of dynamic capabilities of agility and resilience in tourism. Furthermore, the study also is the foremost to explore the contingent role of TO in enhancing the influence of IT capabilities in tourism agility and resilience.
本论文探索三大IT能力通过引进来、跨境、和走出去等方式, 在旅游供应链变化和弹性方面的重要性。此外, 本论文还探索了在其关系中科技导向的调解作用。
本论文采样了旅游供应链的多单元数据。因此, 两大旅游供应链团体的数据被采集：酒店经理和旅游和旅行团。采样方式采取邮件问卷的方式, 数据采用 M3 软件使用偏最小方程来计算SmartPLS 2.0
完整样本量为221份。 本论文结果表明, 引进来IT能力是旅游变化和弹性的有效作用者。然而, 跨境IT能力并没有对旅游变化有显著效果；其对旅游弹性却有着显著作用。走出去IT能力对于旅游弹性没有显著效果；然而, 其对旅游变化有着显著效果。此外, 科技导向在引进来IT→旅游变化；引进来IT能力→旅游弹性等关系中起到有效调解作用。还有, 科技导向对于跨境IT能力→旅游弹性以及走出去IT能力→旅游变化的关系中起到积极调解作用。
关键词 – 旅游、变化、弹性、科技导向、it能力
Mandal, S. (2019), "Exploring the influence of IT capabilities on agility and resilience in tourism: Moderating role of technology orientation", Journal of Hospitality and Tourism Technology, Vol. 10 No. 3, pp. 401-414. https://doi.org/10.1108/JHTT-01-2018-0001
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