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Best practice example of CSR and S&E engagement in emerging economies: analysis of a case study based in China

Gaston Fornes (University of Bristol, Bristol, UK and ESIC Business and Marketing School, Madrid, Spain)
Belen Lopez (ESIC Business and Marketing School, Madrid, Spain)
Melanie Bierens de Haan (University of Bristol School of Sociology Politics and International Studies, Bristol, UK)
Javier Blanch (ESIC Business and Marketing School, Madrid, Spain)

Journal of Asia Business Studies

ISSN: 1558-7894

Article publication date: 7 January 2019

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Abstract

Purpose

The paper analyses social and environmental engagement, stakeholders’ relations and corporate social responsibility (CSR) strategies/options along with their underlying mechanisms of firms operating in China.

Design/methodology/approach

It does this through the analysis of a unique case study using data collected from internal members and external stakeholders of the company framed within stakeholder theory.

Findings

Within the Aguinis and Glavas (2012) framework, the results show that the company’s resources and values can act as a mediator, their high visibility and scale can act as a moderator, and their self-regulation can act as a predictor in weak institutional contexts. Also, the findings show that employees’ perceptions of visionary leadership can act as a mediator, and that the alignment in the vision/values/beliefs of the chief executive officer with those of the shareholders can act as moderators.

Originality/value

The paper intends to contribute to the literature on CSR in China by analysing a specific type of investor, the socially responsible investor, neglected in the CSR literature, and by studying multilevel (individual/organisational/institutional) social and environmental engagement, stakeholders’ relations and CSR strategies/options in an evolving institutional environment.

Keywords

Citation

Fornes, G., Lopez, B., Bierens de Haan, M. and Blanch, J. (2019), "Best practice example of CSR and S&E engagement in emerging economies: analysis of a case study based in China", Journal of Asia Business Studies, Vol. 13 No. 1, pp. 133-154. https://doi.org/10.1108/JABS-08-2017-0120

Publisher

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Emerald Publishing Limited

Copyright © 2019, Emerald Publishing Limited

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