Aspirations of an Islamic bank: an exploration from stakeholders’ perspective
International Journal of Islamic and Middle Eastern Finance and Management
ISSN: 1753-8394
Article publication date: 18 April 2016
Abstract
Purpose
It is believed that Islamic banks are aimed at the welfare of its stakeholders (Dusuki, 2008). The major stakeholders consist of customers, employees, competitors and management. But whether the Islamic banks are really able to communicate and convey their mission to their stakeholders is an area which has not be given due importance. This paper aims to attempt to unveil this issue.
Design/methodology/approach
This study comprised two distinctive methodological stances, where mission statements of selected (five) Islamic banks were analyzed using content analysis, readability and understandability in first instance. In second step, various stakeholders responded for their perception of objectives of stakeholders through personally administrated questionnaires. In all, 370 respondents recorded their responses in this stage.
Findings
Findings of the study show that Islamic banks are not well in communication to their objectives through their missions statements. Moreover, most of the stakeholders are not clear about the objectives of Islamic banks.
Originality/value
This study is first of its type which covers content analysis, mission statement readability and understandability and perception of stakeholders in one study.
Keywords
Citation
Ahmed, I. (2016), "Aspirations of an Islamic bank: an exploration from stakeholders’ perspective", International Journal of Islamic and Middle Eastern Finance and Management, Vol. 9 No. 1, pp. 24-45. https://doi.org/10.1108/IMEFM-10-2014-0104
Publisher
:Emerald Group Publishing Limited
Copyright © 2016, Emerald Group Publishing Limited