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Hybrid negotiation simulations: how mixing fact and fiction can lead to a more comprehensive learning experience

Martin Gutmann (Lucerne School of Business, Lucerne University of Applied Sciences and Arts, Lucerne, Switzerland)
Erik Jentges (Department of Management, Technology and Economics, ETH Zurich, Zurich, Switzerland, and)
Douglas MacKevett (Lucerne School of Business, Lucerne University of Applied Sciences and Arts, Lucerne, Switzerland)

European Journal of Training and Development

ISSN: 2046-9012

Article publication date: 28 March 2023

Issue publication date: 21 March 2024

138

Abstract

Purpose

The purpose of this paper is to describe an innovative approach to overcoming a common dilemma in designing negotiation simulations – that of situating a simulation in a real-life or fictitious context. This binary choice, which the authors call the negotiation designer’s dilemma, has profound implications for the types of learning activities and outcomes that can be integrated into the overall learning experience. As a way of overcoming the trade-offs inherent in this dilemma, the authors developed what they term hybrid simulations, which blend elements of fact and fiction in its contextual design in a particular way.

Design/methodology/approach

The authors were part of a negotiation simulation design team that used Design Thinking to understand the negotiation designer’s dilemma and to prototype and test a corresponding solution.

Findings

This paper demonstrates the benefits, potential applications and the how-to of hybrid simulations within the context of two such simulations the authors have designed at two different Swiss business schools. This paper concludes by discussing the potential and limitations for the application of hybrid simulations, as well as areas of potential further development.

Originality/value

The concept of a hybrid negotiation is a novel design trick that can be used in a variety of negotiation simulation contexts.

Keywords

Acknowledgements

The authors are grateful for the support of the HSLU-W IKM publication fund.

Citation

Gutmann, M., Jentges, E. and MacKevett, D. (2024), "Hybrid negotiation simulations: how mixing fact and fiction can lead to a more comprehensive learning experience", European Journal of Training and Development, Vol. 48 No. 3/4, pp. 393-406. https://doi.org/10.1108/EJTD-11-2022-0132

Publisher

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Emerald Publishing Limited

Copyright © 2023, Emerald Publishing Limited

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