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The effect of transformational leadership on restaurant employees on trust, altruistic intention and organizational commitment: the moderation effect of surface acting

Üzeyir Kement (Gastronomy and Culinary Arts Department, Tourism Faculty, Ordu University, Ordu, Turkey)
Bihter Zeybek (Gastronomy and Culinary Arts Department, Social Sciences Institute, Ordu University, Ordu, Turkey)
Sinem Soylu (Gastronomy and Culinary Arts Department, Social Sciences Institute, Ordu University, Ordu, Turkey)
Gül Erkol Bayram (Department of Tour Guiding, Tourism Faculty, Sinop University, Sinop, Turkey)
Ali Raza (Department of Banking and Finance, Near East University, Lefkosa, Cyprus)

European Business Review

ISSN: 0955-534X

Article publication date: 9 January 2024

Issue publication date: 19 July 2024

1083

Abstract

Purpose

This study aims to investigate the impact of the transformational leadership style on the behaviour of restaurant employees. Also, it was aimed to investigate the effect of transformational leadership on trust and the effect of trust on altruistic intention and organizational commitment.

Design/methodology/approach

The study integrates insights from transformational leadership to provide a fresh perspective to advance comparative organizational behaviour research. To test the hypotheses, the authors conduct a multiple analysis with observations from Turkey getting staff in culinary department with a quantitative survey.

Findings

This study equips different professional entities in the food and beverage industry with useful, contextualized links between transformational leadership. According to results, the perspective of transformational leadership style affects the concepts of trust, altruistic value and organizational commitment positively. Charisma, moral modelling and individualized consideration had a significant effect on trust. Also, trust has a significant effect on altruistic intention and organizational commitment.

Research limitations/implications

The present study incorporated confidence as a mediating variable; however, it is recommended that alternative scales be used in subsequent research endeavours. Future research endeavours may incorporate theoretical frameworks such as theory of planned behaviour or stimulus-organism-response.

Practical implications

Transformational leadership style is a good acquisition for restaurant employees. There is a healthier and safer job sharing in these restaurants. This can be interpreted as a more satisfied customer. A good leader has a great contribution to the future and sustainability of the business.

Social implications

This research created a new model and examined employees’ views on the company and its management. As a result of the analysis, it was determined that charisma, moral modelling and individualized consideration had a significant effect on trust.

Originality/value

This assists in learning better service quality developing and business practices to augment culinary staff, thereby maximizing their valuable contributions to tourism growth. This research created a new model and examined employees’ views on the company and its management.

Keywords

Citation

Kement, Ü., Zeybek, B., Soylu, S., Erkol Bayram, G. and Raza, A. (2024), "The effect of transformational leadership on restaurant employees on trust, altruistic intention and organizational commitment: the moderation effect of surface acting", European Business Review, Vol. 36 No. 5, pp. 613-638. https://doi.org/10.1108/EBR-05-2023-0169

Publisher

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Emerald Publishing Limited

Copyright © 2023, Emerald Publishing Limited

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