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Complementary perspectives on knowledge-and market-seeking outward FDI of EMNEs: a review and agenda for future research

Byungchul Choi (Hankuk University of Foreign Studies, Seoul, South Korea)
Taewoo Roh (Hanyang University, Seoul, South Korea)
Byung Il Park (Hankuk University of Foreign Studies, Seoul, South Korea)
Jinho Park (Hankuk University of Foreign Studies, Seoul, South Korea)

Cross Cultural & Strategic Management

ISSN: 2059-5794

Article publication date: 9 August 2024

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Abstract

Purpose

The foreign direct investment (FDI) motivations of emerging market multinational enterprises (EMNEs) are mainly twofold: acquisition of strategic assets in foreign markets, and foreign market penetration. While prior studies have delivered valuable insights, findings regarding the performance of those two types of FDI remain somewhat inconsistent or inconclusive. This study aims to develop complementary perspectives that can motivate scholars to explore the internal mechanisms of achieving goals for these two FDI types by providing a review of prior literature on EMNEs’ knowledge- and market-seeking FDI.

Design/methodology/approach

Indexed to the EBSCO database and Google Scholar from 2000 to 2020, 73 articles from 13 journals were selected and reviewed to identify the main research future research agendas.

Findings

Our findings show that the purpose of EMNEs’ FDI can be divided into value creation and value capturing, with the former pursuing knowledge-seeking and the latter pursuing market-seeking, according to our study, which draws on insights from innovation-focused literature.

Originality/value

International business (IB) scholars have extensively studied both knowledge-seeking and market-seeking outward FDI of EMNEs for decades. Our study contributes to the literature by providing the potential for integrating IB and innovation studies to extend the scope of EMNEs studies.

Keywords

Acknowledgements

This work was supported by Hankuk University of Foreign Studies Research Funds.

Data availability statements: Data will be available on request from the authors.

Funding: This research received no external funding.

Conflicts of interest: The authors declare no conflict of interest.

Citation

Choi, B., Roh, T., Park, B.I. and Park, J. (2024), "Complementary perspectives on knowledge-and market-seeking outward FDI of EMNEs: a review and agenda for future research", Cross Cultural & Strategic Management, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/CCSM-09-2023-0195

Publisher

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Emerald Publishing Limited

Copyright © 2024, Emerald Publishing Limited

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