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Noor Dubai Foundation: managing blindness in developing countries

Linzi J. Kemp (Assistant Professor in the School of Business and Management, American University of Sharjah, Sharjah, United Arab Emirates)
Immanuel A. Moonesar (Institutional Research Officer in the Office of Institutional Effectiveness, University of Wollongong in Dubai, Dubai, United Arab Emirates)
Shurooq Al Banna (Marketing Specialist at Noor Dubai Foundation, Dubai, United Arab Emirates)

Emerald Emerging Markets Case Studies

ISSN: 2045-0621

Publication date: 1 October 2011

Abstract

Title

Noor Dubai Foundation: managing blindness in developing countries

Subject area

Business, management.

Study level/applicability

This case is suitable for undergraduate and postgraduate students studying topics related to human resources, decision making, managing in multinational companies and crisis management. In addition, the case is useful study for practitioners in non‐governmental organizations (NGO).

Case overview

Dr Manal Taryam, the Chief Executive Officer, was discussing with Ms Shurooq Al Banna, Marketing Specialist, the achievements and challenges faced at Noor Dubai over the past three years. Noor Dubai is an international charity for the prevention and treatment of blindness. The problem facing these decision makers is the prioritization of their resources to support logistics management, operations, human resources, funding and educational issues. In addition, to meet the needs of the visually impaired, a long‐term mission is to establish permanent eye centers in areas of most need.

Expected learning outcomes

Students will be able to: Describe the problems facing Noor Dubai in relation to logistics management, operations, human resources, funding and educational issues. Explain how the management strategies of Noor Dubai prioritize logistics management, operations, human resources, funding and education.

Supplementary materials

Teaching notes.

Keywords

Citation

Kemp, L.J., Moonesar, I.A. and Al Banna, S. (2011), "Noor Dubai Foundation: managing blindness in developing countries", Emerald Emerging Markets Case Studies, Vol. 1 No. 4. https://doi.org/10.1108/20450621111190214

Publisher

:

Emerald Group Publishing Limited

Copyright © 2011, Authors