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The Regional Nature of the World’s Banking Sector

Alan M. Rugman (Indiana University)
Cecilia Brain (Braintrust)

Multinational Business Review

ISSN: 1525-383X

Article publication date: 19 November 2004



Of the forty banks included in the world’s largest 500 firms, none operate on a global basis. All but one are heavily dependent on their home region, with an average of 78.3 percent of their sales being intra‐regional. The other bank is European owned but has a majority of its sales in North America, i.e. it is host‐region oriented. The insularity of the world’s largest banks is not a sector‐ specific factor only nine of the world’s 500 largest firms are global, and the vast majority are like the banks, home‐region based.



Rugman, A.M. and Brain, C. (2004), "The Regional Nature of the World’s Banking Sector", Multinational Business Review, Vol. 12 No. 3, pp. 5-22.



Emerald Group Publishing Limited

Copyright © 2004, Emerald Group Publishing Limited

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