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Evaluating an undergraduate unit using a focus group

Ann L. Wall (Ann L. Wall is Senior Lecturer in the School of Business and Finance at Sheffield Hallam University, Sheffield, UK.)

Quality Assurance in Education

ISSN: 0968-4883

Article publication date: 1 March 2001

2952

Abstract

Describes a small research project designed to assess the contribution to this process of focus group research in the context of one undergraduate unit on a Business Studies Programme. Problems with the delivery of this unit prompted a request to the Centre for Business Education Research (a small research centre within the School of Business and Finance) by the unit leader for a review and, as a consequence, the establishment of a focus group. The process of setting up and running the focus group and an assessment of its potential contribution as a supplementary source of information about the quality of teaching, learning and assessment in higher education represents the core of the paper. There were compelling reasons for choosing a focus group methodology and the results tend to confirm the validity of this choice. Nevertheless, a number of issues surfaced during the research.

Keywords

Citation

Wall, A.L. (2001), "Evaluating an undergraduate unit using a focus group", Quality Assurance in Education, Vol. 9 No. 1, pp. 23-31. https://doi.org/10.1108/09684880110381300

Publisher

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MCB UP Ltd

Copyright © 2001, MCB UP Limited

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