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Concept Definition: A New Model

Jane Casto (Mechanical Product Development, 3M)

World Class Design to Manufacture

ISSN: 1352-3074

Article publication date: 1 August 1994

Abstract

Proposes that, inorder to optimize concept definition, organizations should manage it as a distinct and separate entity, running concurrently with development activities. In order to manage core technical competences continuously, and to balance the organization′s portfolio of products, maintains that concept definition should be an ongoing activity. Uses current literature to support these contentions; and offers a new model of the early development process. Discusses composition, responsibilities and integration of the major components of the model and concludes with a brief discussion of the organizational impact of this new approach to concept definition.

Keywords

Citation

Casto, J. (1994), "Concept Definition: A New Model", World Class Design to Manufacture, Vol. 1 No. 4, pp. 5-12. https://doi.org/10.1108/09642369210063009

Publisher

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MCB UP Ltd

Copyright © 1994, MCB UP Limited