Banking on good service
Managing Service Quality: An International Journal
ISSN: 0960-4529
Article publication date: 1 January 1993
Abstract
Discusses how the First Interstate Bank of Oregon has devised a successful incentive and reward scheme for employees, based on their own view of customer service quality. Reflects on some of management′s main concerns in developing a restructured recognition programme. Shows the programme′s positive results.
Keywords
Citation
Miller, B.W. (1993), "Banking on good service", Managing Service Quality: An International Journal, Vol. 3 No. 1, pp. 399-401. https://doi.org/10.1108/09604529310029712
Publisher
:MCB UP Ltd
Copyright © 1993, MCB UP Limited