Searching for a balance in tourism development strategies

Abstract

This article introduces the ethical reasons for tourist destinations to follow market‐led or supply‐oriented strategies when developing tourism as an economic option. Economic, environmental and social issues will be used to exemplify the consequences of either pure strategy. The article argues that there is a need to take into account the public sector, the private sector, non‐profit organizations and the residents in order to design sustainable tourism strategies.

Citation

Font, X. and Ahjem, T.E. (1999), "Searching for a balance in tourism development strategies", International Journal of Contemporary Hospitality Management, Vol. 11 No. 2/3, pp. 73-77. https://doi.org/10.1108/09596119910250698